Işın Iris Unlu Email & Phone Number

Toronto, Ontario, Canada

Jamii (Swahili for “Community”) is a non-for-profit community arts organization based in The Esplanade, Toronto. Jamii’s mission is to enhance togetherness within The Esplanade community through arts-based community engaged projects and events.My mission at Jamii is not only creating a brand identity, graphic design, website and social media content management, but also to amplify Jamii’s voice and its impact on Esplanadians by finding alternative ways to reach and engage with the community.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

- Created digital communication strategies based on objectives- Designed, wrote and posted effective and engaging digital content on multiple digital platforms with a knack for storytelling- Monitored and managed community to increase engagement and brand awareness by interacting with them based on the brand's online communication strategy- Collaborated with influencers- Managed social media ads on Facebook and Instagram- Adapted the brand's strategy based on new customer behaviours during the on-going Covid-19 crisis- Was up to date on the algorithm changes of the most common social media platformsBrands: Evviva Restaurants, Sapphirus Stone, We Fog It, EconoPlus

Istanbul, Turkey

(isimizgucumuzkitap.com is a blog created by TUYAP Book Fairs)- Created comprehensive monthly outlines for the entire blog by deciding what content appeals the most to the book readers- Edited both user-submitted and self-created posts and published using HTML formattingTakeaways:- Creative, detail-oriented, and deadline-oriented,- Up-to-date about related events, book launches etc.

Istanbul, Turkey

- Developed content strategies and created postings- Created contents including pictures using Adobe Photoshop and captions- Managed accounts, ads, sweepstakes- Monitored statistics- Ran monthly reports on social mediaTakeaways: - Reliable and punctual in completing remote workBrands included:Hediyesepeti.com (Jul 2016 - Apr 2017)Yöryapı (Dec 2014 - March 2017)YörGroup (Dec 2014 - March 2017)TUYAP Book Fairs (Sept 2014 - Apr 2017)

London, United Kingdom

- Developed a content strategy- Created engaging contents including pictures using Adobe Photoshop and captions

İstanbul, Türkiye

- Assisted the brand manager in daily activities- Contributed to marketing plan development as a member of the marketing team- Established an annual marketing budget plan within the marketing team and monitored monthly budget- Developed brand identity, created a new logo, changed artworks for 75 SKUs with the marketing team- Created a sitemap for the new website and the new website's content- Managed and maintained the relations and briefings with 3rd party agency- Managed the social media agency about crises- Followed up the agency contracts- Managed the graphic-designer for in-store works (inserts, posters etc.)- Managed the organizations of the tasting events- Prepared and analyzed monthly reports on market shares, sell-in & sell-out (with Nielsen AD7)Takeaways:- Understanding of superior-subordinate communication- Knowledge of product pricing, packaging, distribution and positioning- The essentials of project management and the importance of organizational skills- Deadline-oriented and results-driven- How to cope well with stress- Data collection and analysis skills- Multitasking skills

Istanbul, Turkey

- Built up Yörsan's social media accounts (Facebook, Twitter, Instagram and Youtube). By this means, Yörsan became the first dairy brand on Instagram in Turkey- Developed a content strategy- Created contents including pictures using Adobe Photoshop and captions- Managed accounts, sweepstakes, blogger events and crisis- Maintained and monitored statistics- Ran monthly reports on social mediaTakeaways: - Maintenance composure while a crisis occurs- Superior client relationship management- The right balance of being creative and being analytical- Understanding of different social media platforms

İstanbul, Türkiye

- Worked for different industries- Created engaging campaigns, developed a content strategy, and created contents’ captions as a member of the brainstorm team- Managed ads on Google Adwords- Published blogs using basic HTML- Generated and optimized paid social ad creationBrands: Mazda, Godiva, GNC, TUYAP Book Fairs, Koleksiyon Furniture, Ersa Furniture, Frederique Constant, X Flats, Demlik, butikoteller.com.tr, futbolburada.com, sporhit.com, pansiyonlar.com.tr.Takeaways:- Writing skills- Being Collaborative, good at brainstorming and a team-player- A striking and effective storyteller

Ankara, Turkey

- Graphic design and creative content writing for social media- Assisted the art director during a video shooting of a client.- Social media managementBrand: ICT - International Coaching Training

Diploma, Advertising And Marketing Communications, 2

Layout & Copywriting: Full campaign process, from finding creative solutions to ad design across multiple channels Creative Thinking.

Faculty Of Engineering And Architecture, Geological Engineering

Activities and Societies: A board member of Selcuk University Photography Club Played an essential role in the organizing committee.