Islam Hendy Email and Phone Number

Manage the branches in terms of income generated / operating profit and resources assigned , the role holder receive and input on business strategies / plans and are expected to lead and deliver targeted results through branch managers. The focus is on business development in specific segments, ensuring delivery of service according to prescribed and complying with the policies and procedures. Ensuring strict compliance to SOPs and KYC/AML guidelines.

• Marketing strategy & planning Implementation• Researching and reporting any external opportunities • Understanding current and potential customers • Developing the marketing strategy & Approving images• Managing the marketing mix & budgets and Measuring success• Developing guidelines & Ensuring timely delivery• Analyze market environment and competitors• Developing SME lending product program to match customer needs for each segment and comply with bank’s credit policy.• Creating product strategies and launching plan for each Lending product program• Developing sales campaign relating to market event

• Supervise and manage the branches performance in terms of business development, profitability, operations procedures and manuals. Moreover, to ensure that branch are fully adhered regarding internal and external banking rules/regulations.• Promote the bank image and services in business community.• Develop strategies and business plans to maintain existing and attract potential/prospective clients, circumvent risks and threats.• Explore new products and achieve/exceed expected results.• Review with different business branches their plans for corporate/retail customer base.• Initiate periodical market research (market needs, competition, customer base perceptions, etc.)• Participate in setting standers and following up on the progress and launching of various promotional campaigns to develop/improve the banks image.• Monitor the quality of service and operations efficiency with respect to the corporate/retail clients and insure that enough support is provided by senior management to overcome any deficiencies.• Execute the approved business plan and budget with the objectives of meeting/exceeding targets.• Ensure that bank premises are well maintained and reflective of the desired image and that security and safety measures are met.• Maintain vertical and horizontal communication lines regarding operational and services development, changes to products/services (memos/meetings etc.).• Review comments on bank operations/services in inspection reports and follow up to ensure that all issues are addressed and rectified• Participate in task forces responsible for various development efforts bank wide.• Preparing monthly newsletter to senior management.

• Ensure introducing “Superior Quality Service” and solving customer’s problems immediately.• Ensure implementation the bank’s procedures, manuals, regulations, “Anti Money Laundry” and “Know your Customer” concepts.• Participate in preparing the branch’s business plan & target and ensure its achievement.• Create teamwork spirit between all staff under my supervision.• Discuss the marketing plans with the branch sales staff in order to motivate them.• Maintain strong relationship with the branch’s customers.• Share in marketing plans and marketing the bank products• Ability to innovate new solutions to solve problems.