Marketing Manager at Transsnet Financial, a fintech-focused subsidiary of Transsion, Africa's biggest smartphone manufacturer. We develop mobile financial services in Africa and aim to reach 100 million users within the next 3 years. Handle marketing activities in the Nigerian marketDevelop Go-to-market strategy for the brand in the Nigerian market in line with company objectives.Managing all marketing for the company and activities within the marketing department.Co-ordinating marketing campaigns in the Nigerian marketOverseeing the company’s marketing budget.Creation and publication of all marketing material in line with marketing plans.Planning and implementing promotional campaigns.Manage and improve lead generation campaigns, measuring results.Overall responsibility for brand management and corporate identityPreparing online and print marketing campaigns.Monitor and report on the effectiveness of marketing communications.Creating a wide range of different marketing materials.Working closely with design agencies and assisting with new product launches.Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.Analysing potential strategic partner relationships for company marketing.

On this position, I do all things Marketing and Communications with a bit listed below for the purpose of specificities;a. I organize below the line (BTL) Activations on behalf of the brandb. I also put up strategies for Campus Activations on behalf of the brand while I am in charge of implementing them as well.c. I manage online Community of the brandd. I manage communication channels of the brande. I manage the brand's relationship with partners, agencies et al.

1. Content Creation – I create contents like blog posts, articles, newsletters, communication materials and materials that will be shared to social media and forums.2. Social Media Marketing – I join groups who are interested and discussing mobile phones, gadgets and devices and participate in the conversation while I create social media strategies that will help grow the community on our propriety Online Forum.3. Events & Event planning – I attend industry related events in Nigeria as representing the brand while I also organize events for the brand and also in partnership with other brands.4. E-PR – I manage incoming offline and online PR requests while building a deep relationship with bloggers and social media influencers.5. Customer Relations – I support the users and help resolve any issues they may be having by escalating the issue to the right department. 6. Communications and Marketing Strategy – I Manage the voice online about our brand and coordinating it in a way that we shall be having positive mind share.7. Analytics – I collect and analyze data for the purpose of gaining insight that will help us grow our community while reporting such to the appropriate quarters. 8. I develop forum guidelines that aligns with the brand voice from time to time

1. Curate, create and publish news pieces for the blog daily across the African continent (CP-Africa.com)2. Directly responsible for the management of the Search Engine Optimization (SEO) of articles published by all other writers on the blog.3. Directly responsible for the maintenance of other sister companies social media communities across different Social networks.4. Maintain sound public relations activities for the media agency.5. Develop client’s marketing campaign activities on behalf of the agency while also attending client's briefing sessions and meetings.6. Generate and publish content for the blog's social media handles7. Attend events, press conferences and briefings on behalf of the digital publishing agency as requested.