Syed Amir Ali

Syed Amir Ali Email and Phone Number

Digital Marketing and E-Commerce Lead @ Herbion
Syed Amir Ali's Location
Karachi Division, Sindh, Pakistan, Pakistan
About Syed Amir Ali

A Marketing professional with a strong focus on Business Partnering, Digital Marketing & E-Commerce.Experience in:- Advertising Platforms:Facebook & Instagram Ads, Google & YouTube Ads, LinkedIn Ads, Twitter Ads, TikTok Ads, Snapchat Ads.- E-commerce Platforms:WordPress, Shopify, BigCommerce & Squarespace.- CRM Platforms:ERPNext (Enterprise Resource Planning software), Salesforce, Hubspot, ClickUp & Zoho CRM.- OMS Platforms:Ginkgo, Unity, Pik n Pak, Asaan Retail.- Monitoring Platforms:Google Alerts, SimilarWeb, BuzzSumo, and Hotjar.- Social Media Management Platforms:Hootsuite, Buffer, AdRoll, and Sprout Social.- Design Platforms:Adobe (Photoshop and Illustrator)Additional Experience in:- P&L Management- Online and Offline Media Buying- Lead Generation (Local & International)- Event Management- Trade Activation (Modern Trade)- Social Media Management- Brand Management and Brand Activation- Report Preparation and Presentation- Client/Vendor Relationship Management- Key Account Management- Category Management- Product Management- Team Building, Training, and Leadership

Syed Amir Ali's Current Company Details
Herbion

Herbion

View
Digital Marketing and E-Commerce Lead
None
Website:
pk.herbion.com
Employees:
763
Syed Amir Ali Work Experience Details
  • Herbion
    Digital Marketing And E-Commerce Lead
    Herbion
  • Herbion
    Digital Marketing & E-Commerce Lead
    Herbion Aug 2023 - Present
    Karāchi, Sindh, Pakistan
    • Managing the following Brands:Herbion Naturals, CLAREE, Nutragemz• Achieved record-breaking sales growth, driving over 450% year-over-year increase through strategic marketing initiatives, enhanced customer acquisition strategies, and continuous optimization of the e-commerce platform.• Managing the Profit & Loss (P&L) for the e-commerce division, carefully analyzing revenue streams and cost structures to optimize profitability and make data-driven decisions for budget allocations and resource management.• Managing the online store’s end-to-end operations, including processing daily orders, tracking and overseeing deliveries, and quickly resolving issues that arise in real-time.• Strategizing, planning, and executing ad campaigns across Facebook, Instagram, TikTok, and Google Ads, targeting optimal audience engagement and brand growth.• Conducting budgeting, forecasting, and in-depth performance analysis for all digital marketing initiatives, ensuring each campaign meets cost-efficiency benchmarks.• Focused on monthly growth targets, driving sales increases across the web store and all e-commerce platforms through targeted campaigns and customer retention strategies.• Establishing metrics and KPIs for tracking e-commerce success, preparing detailed reports for upper management to assess overall performance and ROI.• Conducting market research and collaborating with teams on ongoing product development and successful product launches to stay ahead in the industry.• Using data-driven insights to optimize the customer journey, from browsing and purchasing to post-delivery feedback, continuously refining the e-commerce experience.• Developing and refining SEO strategies to boost organic traffic, improve search engine rankings, and enhance online store visibility across multiple platforms.• Analyzing customer behavior patterns and sales trends to identify opportunities for personalized marketing and tailored promotions that drive repeat purchases.
  • Gfs Builders & Developers
    Digital Marketing Manager (International)
    Gfs Builders & Developers Sep 2022 - Aug 2023
    Karāchi, Sindh, Pakistan
    • Targeting the following Regions:United States, United Kingdom, United Arab Emirates, Saudi Arabia, Bahrain, Oman, Qatar, Australia, Germany & South Africa.• Utilized strategic tactics to optimize campaigns, resulting in a significant decrease in the international cost per lead:(Proven track record of cost reduction in lead generation, achieving a remarkable decrease from Rs.2800 to Rs.429.17 in the international cost per lead.)• Coordinating, planning, performing market research, and strategizing with international offices.• Establish detailed A/B testing processes to test creative design, content, and timing to improve performance.• Developing and implementing comprehensive digital marketing strategies, encompassing marketing database, email, social media, leads generation, and display advertising campaigns.• Maintaining an engaging social media presence, ensuring consistency and relevance.• Monitoring and analyzing the performance of all digital marketing initiatives, comparing them against predefined goals, such as ROI and KPIs.• Identifying valuable trends and insights, and utilizing them to enhance the effectiveness of campaigns and optimize budget allocation.• Fostering a creative and collaborative environment, encouraging the generation of innovative growth strategies.• Planning, executing, and assessing experiments and conversion tests to improve campaign performance.• Working closely with internal teams to design compelling landing pages and enhance the overall user experience.• Implementing and optimizing conversion points to enhance user funnels and maximize conversion rates.• Collaborating with external agencies and vendor partners to leverage their expertise and resources effectively.• Reviewing and managing team performance.• Delegating work and giving tasks to individuals to do.• Keeping and completing records on a daily, weekly, and monthly basis.• Budgeting, forecasting, and ensuring cost-effectiveness as per requirements.
  • Procare Industries Pvt Ltd
    Digital Marketing & E-Commerce Manager
    Procare Industries Pvt Ltd Oct 2021 - Sep 2022
    Karāchi, Sindh, Pakistan
    Procare Industries Pvt Ltd (a part of United Trading & Manufacturing) has established itself as one of Pakistan's leading personal and health care manufacturers, product includes KalaKola, EU, Clearex, Aura, Maxtox, Nue, and many more.• Managed the following Brands:Kala Kola (Hair Care), EU Cream (Skin Care), NUE (Skin Care), AURA (Hand Care), Clearex (Home Care) & Maxtox (Insecticide).• Managed the following E-Commerce Platforms:Web Store, Daraz Flagship Store, Airlift, Pandamart, Bagallery, Cheetay Mart, Krave Mart, iShopping, Just4Girls, Retailo, Bazaar, Dastagyr, Tajir, DealCart, Jugnu, and more.• Coordinated with National Sales Manager, Brand Manager & Agency to plan and execute various marketing activities including brand activation & trade activation.• Expanded operations while partnering up with new e-commerce partners.• Planned & executed online marketing campaigns & activities with existing e-commerce partners.• Managed budgets and campaigns across all digital channels to drive strong return on investment• Conducted research and analyzed demographics, media usage, and buying patterns to define the target audience and campaign requirements.• Worked closely with the management to share funnel conversion improvement ideas, feedback & present results.• Reviewed and managed team performance.• Delegated work and give tasks to individuals to do.• Kept and completed records on a daily, weekly, and monthly basis.• Budgeted, forecasted, and ensured cost-effectiveness as per requirements.
  • Ronin Lifestyle Gadgets
    Digital Marketing & E-Commerce Specialist
    Ronin Lifestyle Gadgets Apr 2020 - Sep 2021
    Karāchi, Sindh, Pakistan
    Ronin is the leading Mobile Phone Accessories Brand of Pakistan providing creative and high-tech accessories to its customers.• Managed sales, promotions, marketing and social media campaigns, conversion, and a/b testing over digital platforms.• Managed and maintained e-commerce operations and processes.• Managed Webstore and Daraz Store.• Developed content calendar and oversee website uploads and landing page development.• Managed existing product maintenance & support.• Identified, and prioritize required and desired product updates or revisions.• Maintained order fulfillment policies and procedures.• Measured order fulfillment and customer satisfaction performance.• Planned & executed online media buying and marketing campaigns.• Assessed potential partnership prospects and onboarding of marketplace partners.• Assessed and oversee the performance of the team.• Assigned tasks and responsibilities to team members.• Maintained and organized sales & customer records on a daily, weekly, and monthly basis.• Managed budgets, forecasts, and ensured cost-effectiveness in accordance with requirements.
  • E-Solutions
    Digital Marketing Manager
    E-Solutions Jun 2017 - Mar 2020
    Pakistan
    • Managed up to 16 international clients at a time.• Strategized and implemented digital marketing initiatives, including SEO/SEM, marketing database, email, social media, and display advertising campaigns• Developed and executed strategies to boost sales and lead generation, tailored to meet clients' needs.• Collaborated with clients to understand their specific requirements and align sales and lead generation activities accordingly.• Developed and maintained an engaging social media presence for clients of different markets i.e. home care, clothing, fashion, electronics, real estate, and food.• Monitored and analyzed the performance of all digital marketing campaigns including FB/Insta/Google Ads, assessing them against predefined goals (ROI and KPIs)• Identified trends and insights to enhance spending and campaign performance.• Planned, executed, and evaluated experiments and conversion tests.• Worked closely with internal teams to create optimized landing pages and enhance user experience.• Worked on WordPress and Shopify, to manage, maintain and update website.• Maintained accurate and up-to-date records on a daily, weekly, and monthly basis.• Developed budgets, and forecasts, and ensure cost-effectiveness in alignment with requirements.
  • Oarce
    Founder
    Oarce Oct 2016 - Jun 2017
    Pakistan
    It’s a beginning of a new era, with support and success benefitting everyone around the globe, Oarce is the name of that era. The extraction of Oarce from the word Source, has a job to serve the people and widening the eyes of those who agrees to make a change. Oarce not only has a mission to endeavor the best and the finest systems to incorporate talent, but it aims to become the source that offers to nurture every idea that has power to break the walls of the uncharted supremacy.The endangered consultancy for young entrepreneurs has been a long lost phenomenon, yet Oarce pledges to bring it back and be able to provide it securely by eliminating the rapid extinction of potential ideas. Because what Oarce believes is that, at this very stage of time every sector, whether it is Technology or Education or even Business, each one has been a brutal victim of continual torture via personal relations and lack of change and innovation. Oarce will initiate aid programs, assistance for efficient executions and foremost building up an alliance for neglected talents. Oarce stands upright on its three core pillars of structural industries to breed, bolster, cherish, discipline, educate and push them off the nest to fly into the wilderness.And since Oarce’s aims are so deeply embedded for everyone around the world, that’s why we say it, at Oarce “You are the future”.
  • Tapif
    Founder
    Tapif Mar 2017 - May 2017
    Karāchi, Sindh, Pakistan
    It’s free to make things free, is a sentence that is hypothetically impossible in a world full of monopolistic and self-claimed democratic businesses. Either way, the consumers will distort a healthy market or the corporate sector will demolish the necessity of loyalty. Both the consumers and business owners will have the same answer to the sentence, nothing is for free in this world. But then Tapif redefines the whole scenario of consumer loyalty and discount schemes through a very intelligent way, through which the production companies and service providers get a chance to repurpose their marketing goals and consumers are actively fed about the news and vital information about products and services. This is how we have managed to introduce a system of collaborative feed and a virtual arcade game. The team of Oarce, its founders, and the very talented architectures have made it possible and named it “Tapif”. Oarce being a self-proclaimed organization, on a mission to bring a change wherever has introduced its heir as Tapif to be the first and only digital in-game marketing platform in Pakistan.
  • Parhao.Pk
    Founder
    Parhao.Pk Oct 2016 - May 2017
    Pakistan
    Parhao.pk (a subsidiary of Oarce) is a #1 source of bridging education with an entirely effective act of changing the infrastructure of how literacy is supplied across the nation.Parhao, is a statement to teach which quite a noble deed to do in life is. We present this structure as an association that endeavor the complete literal and scholarly means. This present state of Pakistan needs a place where people who want contribute by teaching, people who eager and ambitious to learn and of course the guardians who wants to keep a track of their investments rearing kin. Imagine if all this is administered at one single place, which could be the palm of your hand, or the same monitor you use to explore the internet. This is where Parhao.pk appears to be the one and only, Pakistan’s first education hub, where not just you as teacher can approach students according to your category but, both students and parents can interact with an adequate channel. Parhao.pk is not just a website, it’s the beginning of comprising the educational industry for the ease of nearing everything within a click away.
  • Qinstructor
    Founder
    Qinstructor Oct 2016 - May 2017
    Pakistan
    Qinstructor (a division of Parhao.pk) is the most experienced and trusted Online Quran Institute for those who desire to learn and pursue Islam and Quran Learning by way of distance courses. We have established and built up a broad learning programs for Quran and Fundamental Islamic Learning. Our distance courses utilize remarkable internet learning tools, and combine both ancient and modern techniques of teaching. Study Islam online through our simple and innovative online Islamic classes and experience it for yourself.
  • Express Education & Career Expo
    Brand Ambassador
    Express Education & Career Expo Mar 2016 - May 2016
    Pakistan
    • Promoted brand name and represent the company in a positive way.• Build line sales volumes.• Interacted with customers and sales prospects.• Generated and executed marketing campaigns across social media platforms such as Twitter, Facebook, Instagram, YouTube.• Worked with other team members and business partners.• Communicated with the media.• Performed other marketing duties relevant to promoting the brand.• Generated public interest in the brand.• Provided complete information about the brand.
  • Aua Solutions
    Research Executive
    Aua Solutions Mar 2012 - Apr 2013
    Pakistan
    • Designed and conducted innovative presentations and developed marketing strategies.• Interacted with managers and representatives to gather and compile information.• Documented and prepared weekly and monthly based reports of each agent for reference and performance analysis.• Making sure that methods of data collection by the individuals are accurate and effectively documented.• Conducted surveys over the phone and internet.• Developed customized lists of candidates for the company’s clients and validate the information.• Collected customer feedback at regular intervals.

Syed Amir Ali Education Details

Frequently Asked Questions about Syed Amir Ali

What company does Syed Amir Ali work for?

Syed Amir Ali works for Herbion

What is Syed Amir Ali's role at the current company?

Syed Amir Ali's current role is Digital Marketing and E-Commerce Lead.

What schools did Syed Amir Ali attend?

Syed Amir Ali attended Institute Of Business Administration, Iqra University (Official), Govt. Degree College, Happy Home School.

Not the Syed Amir Ali you were looking for?

  • Syed Amir Ali

    Product Development Engineer @ Hbl | Expert Mobile Apps Developer | Expert React Native Developer | Javascript Developer | .Net Developer | C# | Frontend Developer | Fintech | Wordpress | Speaker | Instructor
    Karachi Division
    1
    gmail.com
  • Syed Amir Ali

    Software Engineer | Ex-Airlift
    Pakistan
  • Syed Amir Ali

    Microsoft Certified Dynamics 365 Finance & Operations Expert | Mct | Techno Functional Supply Chain
    Lahore District

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.