Taylor made strategies & communications plans that include PR and events to bring awereness and notoriety to companies & brands. After more than 20 years in the field, I have the aptitudes and experience to advise my clients and help them to achieve their business objectives. I'm a dedicated professional with skills in diferent areas such as: national and international media relations expertise, event's organizer, brand recognition and placement, marketing plans, etc. I like to spoil my clients and pay attention to details. My motto: "Caminante no hay camino, se hace camino al andar!!!!" ( Walker, there is no path, the path is made when walking) Antonio Machado.

Implemented the strategy and communication plans to position Value Retail Spain as a Shopping Tourism leader and a must destination. To achieved La Roca Village be: the most visited place in Barcelona ahead of the Sagrada Familia, the third tourist destination in Catalunya and the largest Chic Outlet Shopping Village of Value Retail in Europe. Organize and put into action the VIP Programme to attract high spenders. Arranged an average of 10/11 interviews and other forms of contact per month for company executives. Established effective working relationships with clients, government officials and media representatives. Managed Corporate, Fashion / Lifestyle Marketing and Travel Trade communications and events, securing 25/30 media articles and editorials in support of the company.

Propose and execute the Communications strategies, plans and events for the Luxury, Fashion and Goods sectors for national and international brands with Global impact and interest such: Montblanc, Amer Sports, Bagues-Masriera, Javier de las Muelas, Marks & Spencer, Piquadro, Hotel Hesperia - Santi Santa Maria and Editorial Planeta, among others. Media Relations and monitoring.

Implement a corporate communication plan taylor made to improve the reputation of the Company and build awareness of the positive side of the Chemical and Pharmaceutical industry. Crisis management, media relations, community plans, events and actions. Chemical reputation was my main challenge. PVC was seriously attacked. I have had to developed skills to explain de good uses for live and living. A good commmunity program has been also implemented and helped to recover reputation.

Media Relations at national and international level at its maximimum. Prepare and execute the mobile press office for all the media impact about the warm up of the Barcelona Olympics Games. Press releases, hospitalitty to the press, conference calls. The tourch relay has started in Olimpia (Greece) on June 1992 and during 43 days we have been traveling all along Spain (Balears and Canary Islands included) to promote the Olympic Spirit of Barcelona 92. Exciting people and experience. We having working hard 6 months in advance. We have travelled to the main Spanish cities of the Olympic Tourch relay tour. A road show with press conferences included has been key for the succes.

Journalist at the National Spanish TV news.

Head of the TVE office correspondent at Girona region. Four people in charge. Chief Reporter of all type of news: politics, economics, tourism, culture, accidents and crimes.