Gray Sunderland

Gray Sunderland Email and Phone Number

Brand Lead | Brand Builder | Product Designer @ META COLLECT
Gray Sunderland's Location
Golden Beach, Queensland, Australia, Australia
About Gray Sunderland

A user-centric designer, creating digital products and solving web3 problems.

Gray Sunderland's Current Company Details
META COLLECT

Meta Collect

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Brand Lead | Brand Builder | Product Designer
Gray Sunderland Work Experience Details
  • Meta Collect
    Head Of Brand
    Meta Collect Jan 2023 - Present
    Australia
    Directed brand and product design initiatives for MetaCollect, a company with a global footprint, from my base in Australia, enhancing the creative output through effective remote leadership.Spearheaded design sprints that streamlined the ideation to prototyping process, fostering innovation and rapid development of user-focused products.Brands: Successfully managed and expanded design portfolios for clients like BitMarket and Mong Coin, among others, elevating their market presence.Increased brand-building capacity by an impressive margin, focusing on:User-Centric Design: Crafted designs tailored to user needs, significantly improving user experience and engagement.Prototyping: Developed scalable prototypes that transitioned into market-ready products.Fostered international collaboration, ensuring cohesive and productive interactions with a diverse team of designers, developers, and external partners, resulting in significant increase in project completion rate.Facilitated smooth stakeholder engagement, maintaining clear communication channels and aligning design strategies with business objectives, thus enhancing overall project success rates.
  • Freelance
    Owner - Senior Designer
    Freelance Apr 2018 - Present
    Specialized in delivering comprehensive design services across multiple platforms including web, mobile, print, and branding, to optimize the visual impact for a diverse client base.Partnered with globally recognized brands such as Baby Bunting, Travelex, and Samsung, applying innovative design techniques tailored to each client's unique market demands.Web and Mobile: Engineered user-centric websites and applications that enhanced user experience.Print: Produced engaging print collateral that strengthened brand identity in physical spaces.Branding: Developed and refined brand identities that resonated with target audiences, driving brand loyalty and recognition.Managed projects from concept to completion, ensuring brand coherence and achieving high client satisfaction through meticulous attention to detail and creative problem-solving.
  • Fibswap Dex
    Head Of Design
    Fibswap Dex Oct 2021 - Feb 2023
    Remote
    As the Head of Design, I have had the opportunity to work on a wide range of projects across a number of touch points. Some key responsibilities and accomplishments in this role include:• Leading the design process from conceptualisation to execution.• Managing and mentoring junior designers, providing guidance to help them grow.• Collaborating with cross-functional teams, including marketing, sales, and product development.• Presenting creative concepts, and effectively communicating design decisions and rationale.• Utilising my strong understanding of design principles and attention to detail.• Staying up-to-date on industry trends and best practices.
  • Minuteman Press
    Designer
    Minuteman Press Jul 2017 - Apr 2019
    Port Melbourne, Victoria, Australia
    Whilst working as lead designer at MMP, I had the opportunity to work on a wide range of projects, including:• Designing print materials such as business cards, brochures, posters, and banners.• Collaborating with clients to understand their design needs and preferences.• Preparing files for print production, ensuring that they meet technical specifications.• Working with the production team to troubleshoot any issues that may arise.• Maintaining a high level of quality control to ensure that work meets the company's standards.• Managing project timelines and budgets.
  • Executive Media Pty Ltd
    Graphic Designer
    Executive Media Pty Ltd Oct 2016 - Jun 2017
    Melbourne, Australia
    As a publication designer at Exectutive Media, I worked on a wide range of projects, including:• Designing magazine layouts, including placing text and images in a visually appealing manner.• Collaborating with the editorial team to understand the content and messaging.• Creating custom graphics and illustrations to support articles and features.• Ensuring that all design elements are consistent with the magazine's brand guidelines.• Managing project timelines and budgets to ensure that all projects are delivered on time.
  • Acclaim Magazine Pty Ltd
    Graphic Designer
    Acclaim Magazine Pty Ltd Jun 2015 - Oct 2016
    Melbourne, Australia
    Publication DesignTypographyInterface DesignDigital PhotomediaBranding
  • Accent Group
    Retail Assistant
    Accent Group Nov 2013 - Sep 2016
    Melbourne, Australia

Gray Sunderland Education Details

Frequently Asked Questions about Gray Sunderland

What company does Gray Sunderland work for?

Gray Sunderland works for Meta Collect

What is Gray Sunderland's role at the current company?

Gray Sunderland's current role is Brand Lead | Brand Builder | Product Designer.

What schools did Gray Sunderland attend?

Gray Sunderland attended Swinburne University Of Technology, Edith Cowan University.

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