- Work alongside cross-functional teams by setting major project visions and ensuring timely execution.- Creatively direct and lead a team of Graphic Designers through cultivating a collaborative and innovative work environment while fostering artistic excellence. - Execute decisions on layout, typography, and color to convey brand voice and vision effectively in digital presentations.

- Executed decisions on layout, typography, and color to convey brand voice and vision effectively in digital presentations.- Prepared art drafts and layouts, submitting them for approval, ensuring alignment with the brand's creative understanding.- Designed eye-catching static paid advertisements across diverse digital platforms.

- Contribute to a team effort to introduce experience-driven strategy, establishing brand recognition and industry leadership.- Design and develop effective email campaigns, aiming to grab attention and resonate with the designated audience.- Engage in close collaboration with copywriters and the marketing team, understanding campaign goals and converting them into visually impactful designs.

Amsthetic is a design studio specialized in the creation of eye-catching and effective brand identities. Through one-to-one involvement with my clients, I support new businesses or established brands in achieving their goals and connecting with their audience.- Translate client visions into strong, relevant brands with aesthetic, effective identities and strategies.- Prepare and present digital presentations, including brand guidelines and creative direction concepts, communicating innovative and fresh experiences.

- Executed visual design initiatives, effectively revitalizing product packaging, website design, and social media assets through successful rebranding.- Created collateral including product brochures, sales sheets, product coupons, and client experience cards.

- Designed art and copy layouts for print media and digital devices using Photoshop, Illustrator, and InDesign.- Stayed updated with industry trends and best practices in email design and static paid ads, bringing innovative ideas to the table.

Clients included: Rakuten, BMW, Keurig, Highmark Health- Collaborated with UX designers, technologists, and product managers to ideate and define user experience projects.- Proposed updates for web experiences by conducting competitor analysis and user testing to validate design recommendations for feature updates. - Paired research with an intellectual curiosity to create engaging experiences for projects.

Collaborated with the creative director and social media manager to style and produce content for marketing and social media campaigns. - Planned creative concepts and themes for marketing content to increase brand awareness. - Reviewed social media analytics in order to improve customer experience in and out of the shop.- Utilized user personas to customize social media experiences for customers.