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Sohini Mukherjee is listed as Chief Marketing Officer @ Wally | Full-Stack Marketer | Strategic thinker | Analytical Doer at Wally, based in Dubai, United Arab Emirates, United Arab Emirates. AeroLeads shows a matched LinkedIn profile for Sohini Mukherjee.
Sohini Mukherjee previously worked as Chief Marketing Officer at Wally and Marketing Manager at Chumbak Design Pvt. Ltd.. Sohini Mukherjee holds Advanced Diploma, Fashion Marketing & Management from Raffles Design Institute.
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A full-stack marketer with a strong background in e-commerce and fintech, bringing valuable expertise in digital marketing, brand development, and community engagement. My experience encompasses strategic product launches, customer acquisition and retention, content creation, and performance analytics, all aimed at driving exceptional growth and market presence.With an exceptional track record of achieving substantial user base expansion, significant improvement in brand visibility, and demonstrable ROI on marketing campaigns, I've consistently led cross-functional teams toward surpassing key performance indicators and business goals. My holistic approach to marketing combines innovative thinking with a results-oriented mindset, ensuring that each strategy not only resonates with the target audience but also aligns seamlessly with the overarching company objectives.
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A career timeline built from the work history available for this profile.
United Arab Emirates
As CMO, I have been instrumental in driving key marketing initiatives, showcasing a blend of innovative approaches and analytical expertise focusing on customer lifecycle.Strategy & Campaign Director:- Developed and implemented campaigns addressing customer needs, elevating brand awareness and user adoption.- Orchestrated omnichannel marketing campaigns.
Bengaluru Area, India
At Chumbak, an esteemed Indian design-led lifestyle brand, I significantly contributed to strategic marketing, brand development, and community engagement.Product Launch & Brand Development:- Spearheaded the launch of Chumbak's fashion and personal care lines, managing branding, messaging, packaging, and omnichannel marketing.- Curated brand voice and.
Mumbai Area, India
India's pioneering artist collective that brings cutting-edge affordable art & premium quality lifestyle products & provides a platform that supports the Indian graphic design space.Working alongside the CEO as ‘Online Media & Marketing Manager’ handling all digital and social media marketing activities.Digital Marketing:1. Targeting & Segmentation.
Mumbai
India Circus Retail offers contemporary-chic, sophisticated, and affordable style for various areas of our customer’s life; from home decor to personal accessories, through its online and offline retail stores. India Circus recently joined Godrej Group, one of India’s most trusted brands, revenues over US$ 4 billion and 1.1 billion customers globally. As.
Mumbai Area, India
London-based WGSN is the world’s leading trend authority for creative thinkers in over 94 countries. Services cover consumer insights, fashion and lifestyle forecasting, data analytics, crowd-sourced design validation and expert advisory services. As a ‘Fashion Researcher’ I was responsible for compiling the latest runway looks & designs into trend reports.
Juhu Flagship Store
Visual Merchandising:1. Adhering to global guidelines in setting up the VM in the flagship Diesel store & implementing the same standard across all other stores2. Working with vendors to build fixtures according to global guidelines3. Making VM changes as per individual store sales patterns to push best-sellers or slow moving stock4. Creating the regional.
Raffles Design International, Mumbai is a part of Raffles Education Corporation Limited (“RafflesEducationCorp”) which is the largest.
Activities and Societies: Intra college & state level rowing team member that won several awards in inter-college competitions. One of.
Activities and Societies: Captain of school rowing team that won several awards in both national and international level rowing.
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Sohini Mukherjee works for Wally.
Sohini Mukherjee is listed as Chief Marketing Officer @ Wally | Full-Stack Marketer | Strategic thinker | Analytical Doer at Wally.
Sohini Mukherjee is based in Dubai, United Arab Emirates, United Arab Emirates while working with Wally.
Sohini Mukherjee has worked for Wally, Chumbak Design Pvt. Ltd., Kulture Shop, India Circus, and Wgsn.
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Sohini Mukherjee holds Advanced Diploma, Fashion Marketing & Management from Raffles Design Institute.
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