Creative Director
CurrentRedcon1 | Redcon1 Gym | Redcon1 EnergyOversee all creative across Brands, internal and consumer facing, ensuring adherence to brand. Manage team of remote and on-site designers. Refined existing logo, designed identity system, and created guidelines. Led department through scaling from startup to multi-brand, multimillion dollar company with hundreds of products. Expanded scope of creative from primarily labels and digital ads to include product ideation, apparel, collaterals… Show more Redcon1 | Redcon1 Gym | Redcon1 EnergyOversee all creative across Brands, internal and consumer facing, ensuring adherence to brand. Manage team of remote and on-site designers. Refined existing logo, designed identity system, and created guidelines. Led department through scaling from startup to multi-brand, multimillion dollar company with hundreds of products. Expanded scope of creative from primarily labels and digital ads to include product ideation, apparel, collaterals, packaging, environmental, lifestyle and product photography, conceptual print and video ads, UX design. Show less