Contributor at a community-driven home & office cleaning company and lifestyle brand. Learning that taking care of your family isn’t a trend but a lifestyle.

Founded and launched the Shoppe Partners Initiative, a social enterprise that transforms local shopping into a force for good. Portions of proceeds go to support Follow Your Cart (a shop local directory).Designed and implemented the company's marketing and branding strategy, including creating a website, developing social media campaigns, and collaborating with influencers and celebrities to increase visibility and awareness of the initiative.Worked with non-profit organizations to identify causes and projects to support, and developed a donation framework that ensures a percentage of each sale is allocated to the chosen charity.Oversaw the company's operations, including managing the budget, hiring and training employees, and collaborating with vendors and suppliers to ensure high-quality products and services.Developed partnerships with retailers and brands to integrate the Compassionate Shopping Initiative into their existing e-commerce platforms, expanding the reach and impact of the initiative.Participated in industry events and conferences, sharing insights and best practices for incorporating philanthropy into business models.Established and managed relationships with key stakeholders, including investors, customers, and community organizations.Key Skills: Entrepreneurship, Philanthropy, Marketing Strategy, E-commerce, Operations Management, Partnership Development.

Ranked the No.1 online business-to-business (B2B) fashion marketplace, FashionGo helps connect wholesale vendors and retail buyers seamlessly from around the world.Principally responsible for executing the facilitation of LIVE on-air interviews with vendors and brand owners.Developing concepts for promotional campaigns including pricing strategies, product placement, and targeted messages to specific audiences.Conducting market research to identify trends and opportunities for growth in specific industries or topics.Helping businesses improve their online presence by creating social media accounts, adding products to an e-commerce site, or updating a company website with new content.

WOSH is a SaaS-based, on-demand waterless car wash service with 30-35 employees serving the Greater Los Angeles and Miami markets.Principally responsible for the overall conceptualization, execution, and implementation of the national brand marketing and creative strategy--with impact across on and offline channels:Created the marketing strategy for both mobile applications and supporting online experiences. Also partnered with clients on co-branded marketing efforts including social and digital advertising.Managed the concept, production, and distribution of content for use across client sales and marketing, customer communications, experiential and offline advertising, event and trade show signage.Managed internal team and resources to produce branded trade show /exhibit designs increasing engagement, interaction, and conversion rate at events +65%.Collaborated with the Sales and Design team to create content and programming that were based on performance KPIs and adjust strategies based on learnings.

PYP Foundation 501 (c)(3) hired my marketing company, FAIR RODGER, which at the time was an ad agency that developed solutions, advertising strategies, and creative content for new and existing brands.Solutions lead for the creative development, implementation, and execution of the marketing strategy across multi-industry client portfolio.Managed the planning, design, and execution of multimedia solutions to ensure visual coherence and consistency within the client's parameters.Developed marketing and strategy roadmaps while leading and facilitating multi-disciplinary project streams & team.

Handled all tenant relations for 280 Park Avenue, a 1.2 million sq. ft., Class A office building.Processed all purchase orders and invoices.Maintained updated certificates of insurance for vendors and tenants.Wrote-up new service contract agreements. Dispatched assignments to engineering, cleaning and security staff.

Assisted in the coordination and execution of live events, including the Primetime Emmy Awards and the World Series, by creating and distributing event schedules, coordinating with vendors and contractors, and ensuring timely delivery of equipment and supplies.Managed the logistics of departmental meetings and projects by scheduling and coordinating meetings, maintaining project schedules and task lists, and providing administrative support to team members as needed.Facilitated communication between different departments within FOX, including Marketing, Sales, and Production, by serving as a liaison and ensuring the timely flow of information and materials.Assisted with the management of the department's budget by tracking expenses, processing invoices and purchase orders, and providing regular reports on spending.Provided general administrative support to the Operations department by answering phones, managing calendars, scheduling appointments, and maintaining files and records.

Provided high-level administrative support to the Marketing Executive, including managing their calendar, scheduling appointments, and screening calls and emails.Assisted with the coordination and execution of marketing campaigns for a variety of clients, including creating and distributing project timelines, coordinating with vendors and contractors, and managing project budgets.Prepared and edited correspondence, presentations, and other documents for the Marketing Executive, ensuring accuracy and attention to detail.Coordinated and organized client meetings, including managing logistics, preparing materials, and following up with clients and team members as needed.Managed the Marketing Executive's travel arrangements, including booking flights, hotels, and ground transportation, and ensuring all necessary travel documents were in order.Acted as a liaison between the Marketing Executive and other departments within the company, including Production, Creative, and Accounting, ensuring clear communication and collaboration between teams.Maintained confidentiality and discretion in handling sensitive information and projects.Key Skills: Executive Support, Project Coordination, Budget Management, Communication, Attention to Detail, Confidentiality.