Laurie Heller Email and Phone Number
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I'm here to make a change, literally and figuratively.After a long stint in marketing, I'm pursuing a Master's in Human Rights — a journey sparked by my unwavering passion for social justice, equality, and giving a voice to the voiceless. In my toolkit, you'll find a mix of skills — strategic communications, creative direction, brand, and digital strategy — all ready to be repurposed for a cause I truly believe in. I love building diverse teams that exude passion, creativity, and experimentation. And I care about the greater good — personally and professionally — so it's likely not surprising that I almost always root for the underdog. I firmly believe that no matter what industry you're in, your end product, service, or output is always as good as the people who work on it — and where they live is irrelevant. And if you can't have fun and laugh along the way, there's no point. People want to be excited about coming to work, who they work with, and what they're working on. Lack of culture, clarity, and passion kills morale, productivity, and performance.My pet peeves: Internal silos. Micromanagement. Too serious, too much of the time. Speaking in buzzwords. Antiquated technology and thinking. Fear of change. Brilliant jerks.
A New Policy
View- Website:
- anewpolicy.org
- Employees:
- 10
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A New PolicyNew York, United States -
Development InternDawn Aug 2024 - PresentSupport the DAWN Development and Communications teams with fundraising campaigns, digital strategy, CRM strategy/implementation, and annual Gala planning and support -
Child Protection Intern, Hs/PrsInternational Rescue Committee Jan 2024 - PresentNew York, Ny, UsAs part of my quest to gain more experience in Human Rights, I am fortunate to support the IRC with its unaccompanied minor program (Home Study and Post Release Services). In this capacity, I have:- Developed a US Cultural Orientation curriculum tailored to unaccompanied minors arriving in the US for the first time- Conduct research, build presentations, write letters, and complete applications to secure complimentary youth services, including but not limited to school enrollment and healthcare- Audit, monitor, and evaluate unaccompanied minor cases and ensure they meet all necessary criteria- Adhere to IRC policies, particularly those related to confidentiality and client privacy -
Brand Strategist And FounderThe Favorite Co. Jul 2019 - PresentBrooklyn, Ny, UsThe Favorite Co. is a digital marketing consultancy that bans boring. Our key focus areas: are fractional CMO support, branding, digital campaigns, content strategy, and development. -
Interim Gm, Us RegionUnidays Mar 2019 - Jul 2019Nottingham, GbOversaw and led a team of 35 sales, customer success, marketing, and operations staff in the US concurrent with new app launch. -
Vp | Global B2B MarketingUnidays Aug 2017 - Feb 2019Nottingham, GbJust a few months into my position at Oracle, a recruiter persuaded me to have a quick chat about a role that combined my B2C *and* B2B experience. It turned out to be one of the best things to happen to me professionally. I got to market a company I believed in to the type of marketers I used to be. I built a brand new function and team from the ground up, encompassing campaign strategy, media, marketing operations, PR, content strategy, and events.UNiDAYS is the world's leading Student Affinity Network. We provide student verification and integrated marketing solutions to help D2C brands and organizations make meaningful connections with millions of Gen Z college students around the globe. www.myunidays.com/genz -
Director, Integrated MarketingOracle Feb 2017 - Aug 2017Austin, Texas, UsFollowed a prior manager to Oracle (who left the day before I got there) and built and hired internal agency from scratch and oversaw digital campaigns, content and social media strategy as well as email, design, paid media, and event support for the North America Cloud Technology demand generation unit. -
Global Program Director, Cloud MarketingIbm Sep 2014 - Jan 2017Armonk, New York, Ny, UsA former colleague from Keds gave me a call and said I had to meet the VP of Cloud Marketing at IBM. Fast forward to a few weeks later, I found myself in an entirely new role and business and I learned a ton.I started out launching IBM Cloud's first global consolidated paid media plan for 30 countries and from there, I was placed within a project sponsored by the Marketing Innovation Group at IBM Studios. We worked in an agile team consisting of a scrum master, UX, designers, content and digital media strategists where we were responsible for digital strategy and demand generation for global B2B Cloud campaigns: including landing page development, e-nurture, paid media strategy, A/B + multivariate testing, event support, and ongoing optimization. Oversaw agency relationships with Havas and Ogilvy. -
Brand Marketing Director- Bass FootwearG.H. Bass & Co. Nov 2012 - May 2014New York, Ny, UsI followed the former president of Keds to New York to work for Bass footwear. While there, I directed all brand marketing strategy, PR, advertising, digital, social media, content, events (trade and consumer), and influencer programs. In addition, I worked on a new e-commerce site launch as well as managed the brand's relationship with its licensee until the company was acquired from PVH Corp. -
Brand And Digital Marketing ManagerKeds Jun 2010 - Nov 2012Burlington, Ma, UsManaged global brand marketing, PR, digital, advertising, social media, product placement, content development, student ambassador programs, and events (trade and consumer) for both the Keds and PRO-Keds brands.Project highlights:Keds' first-ever apparel collection at Opening CeremonyKeds X Madewell collaborationKeds X Taylor Swift partnership -
Marketing Communications ManagerJansport Nov 2007 - Jul 2010Denver, Colorado, UsResponsible for managing all of JanSport.com and led a team of four to execute PR, social media, influencer outreach, music and entertainment partnerships, corporate philanthropy, product placement, experiential, brand ambassador programs, trade events, sales meetings, and retail marketing initiatives.
Laurie Heller Skills
Laurie Heller Education Details
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University Of ArizonaHuman Rights Practice -
Fashion Institute Of TechnologyAdvertising Marketing Communications -
State University Of New York At OswegoBroadcasting Mass Communications
Frequently Asked Questions about Laurie Heller
What company does Laurie Heller work for?
Laurie Heller works for A New Policy
What is Laurie Heller's role at the current company?
Laurie Heller's current role is Marketer & Human Rights Advocate. My opinions are my own..
What is Laurie Heller's email address?
Laurie Heller's email address is la****@****hoo.com
What is Laurie Heller's direct phone number?
Laurie Heller's direct phone number is +191783*****
What schools did Laurie Heller attend?
Laurie Heller attended University Of Arizona, Fashion Institute Of Technology, State University Of New York At Oswego.
What skills is Laurie Heller known for?
Laurie Heller has skills like Integrated Marketing, Social Media, Advertising, Public Relations, Copywriting, Social Media Marketing, Marketing Strategy, Marketing Communications, Digital Marketing, Brand Management, Online Marketing, Fashion.
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