Megan C. Starkey Email and Phone Number
I partner with organizations of all sizes, from lean start-ups to industry leading Fortune companies, to uncover and leverage hidden opportunities to drive efficient, exponential growth.A digital native having specialized in a number of channels throughout my career, as a consultant, freelancer, agency-side, and at Fortune 10-500 organizations, I bring a unique perspective. A holistic understanding of the marketing eco-system fuels my ability to prioritize the right levers for optimization. As culture and tech evolves, this is an endlessly fascinating adventure. Most recently, I led the campaigns and digital acquisition capability at Thrivent, a Fortune 300 diversified financial products and services company headquartered in Minneapolis. I was privileged to work with an incredibly talented team of media strategists on campaigns to drive growth while contributing to the buildout of best-in-class media function. I am proud to say that I led a pivotal initiative aimed at piloting and scaling feasible opportunities now responsible for millions of dollars in revenue. Rapid, high-impact turnarounds are what I do best. Before joining Thrivent, I worked in management consulting. Prior to that, I was with a top-tier global agency, collaborating across a wide range of categoriesโfrom start-ups and SMBs to mid-market and iconic brands like IBM, Target, Pillsbury, and Betty Crockerโto help them understand, attract, and convert their audiences.I value excellence and my track record is a testament to transformative outcomes. Let's connect. I'm always open to meaningful conversations and new ideas. I'd love to hear from you.-Meganโ๐๐จ๐ฎ ๐ก๐๐ฏ๐ ๐๐ซ๐ข๐ฅ๐ฅ๐ข๐๐ง๐๐ ๐ข๐ง ๐ฒ๐จ๐ฎ, ๐ฒ๐จ๐ฎ๐ซ ๐๐จ๐ง๐ญ๐ซ๐ข๐๐ฎ๐ญ๐ข๐จ๐ง ๐ข๐ฌ ๐ฏ๐๐ฅ๐ฎ๐๐๐ฅ๐, ๐๐ง๐ ๐ญ๐ก๐ ๐๐ซ๐ญ ๐ฒ๐จ๐ฎ ๐๐ซ๐๐๐ญ๐ ๐ข๐ฌ ๐ฉ๐ซ๐๐๐ข๐จ๐ฎ๐ฌ. ๐๐ง๐ฅ๐ฒ ๐ฒ๐จ๐ฎ ๐๐๐ง ๐๐จ, ๐๐ง๐ ๐ฒ๐จ๐ฎ ๐ฆ๐ฎ๐ฌ๐ญ.โ -๐๐ฆ๐ต๐ฉ ๐๐ฐ๐ฅ๐ช๐ฏ, ๐๐ช๐ฏ๐ค๐ฉ๐ฑ๐ช๐ฏ -----------------------------------------------------------๐ If you are a high-growth company looking to widen your reach, optimize strategies or scale up efficiently, or if you need an introduction to anyone in my network, please reach out: megancstarkey@gmail.com
The Overachievehers
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Fractional Marketing LeaderSelf-Employed Sep 2024 - PresentUnited StatesAdvising high-growth companies on go-to-market strategies, collaborating with founders to refine market positioning, organization strategy, strategic clarity, brand purpose and optimize and enhance channel activation. Specializing in growth at critical junctures, navigating ambiguity and guiding companies through marketing transformation for both short-term and long range success.
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Founding MemberThe Overachievehers Jul 2024 - PresentNew York, United StatesFounding member offering strategic marketing advice to this online platform dedicated to amplifying the voices, visibility and influence of female change makers. -
Acting Director, Performance Marketing & Customer Acquisition; Brand & Integrated MarketingThrivent Jan 2021 - Jun 2024Led demand generation and client acquisition at this $162BN Fortune 300 diversified financial products and services firm. Ushered in new technology, systems, insights and processes. Built pilot-to-program capability aimed at identifying scalable client acquisition opportunities now responsible for millions in revenue. -
Executive MemberPavilion Apr 2022 - Apr 2023Pavilion (formerly Revenue Collective) is a private network for high-growth leaders in every function. -
Owner And Principal ConsultantIndependant Consultant (Self Employed) Aug 2007 - Mar 2021Partnered with companies of all sizes, from start-ups to Fortune 10's, providing analytics research, market research, campaign management, technical advice and go-to-market strategy. -
Director, Digital MarketingSan Francisco Based Edtech Nov 2015 - Dec 2016OaklandBuilt a content marketing function, owned evergreen digital products and tripled revenue with P&L accountability, mastered Facebook ads, lead magnets, and webinar funnels. Learned from ex Pandora CMO.
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ConsultantFathom Consulting Sep 2014 - Jan 2015Led paid search strategy and execution for a start-up in the information services sector, providing in-market campaign data insights and analytic research that informed market positioning, messaging, differentiation and channel activation strategy. -
ConsultantGeneral Mills Apr 2011 - Jun 2012General Mills, Minneapolis, MnWorked on Future of Marketing digital transformation. Delivered analytics research that significantly shaped the Pillsbsury brand. Researched and recommended food ideas for Betty Crocker. Institutionalized data-driven marketing, and revolutionized how campaigns were conceived, measured, and managed in-market. -
ConsultantTarget Apr 2011 - Apr 2012Greater Minneapolis-St. Paul AreaWorked on award-winning solution to address widespread, costly technical analytics implementation errors across Target.com, and partnered with business owners to enhance business and measurement strategies. -
Agency: Search & Analytics Lead (Acquired Congruent Media)Euro Rscg Apr 2010 - Apr 2011Greater Minneapolis-St. Paul AreaAt the world's fifth largest global marketing and communications firm, I built Euro RSCG's Paid and Organic Search and Analytics offering. Worked on complex reporting and strategy projects for some of the world's most beloved and iconic brands. -
Agency: Search (Seo/Sem) AnalystCongruent Media Dec 2008 - Apr 2010Led organic and paid search capability as sole IC. Aqcuired by EURO RSCG, acquired by Havas. -
AdvisorKickapps Corporation Mar 2008 - Aug 2008Optimized technical and marketing analytics to surface user-generated content pages and attract targeted members during this start-up's high growth phase. Acquired by KT Digital. -
Agency: Seo SpecialistEcreative (Ecreativeworks) Sep 2006 - Aug 2007Serviced 20 accounts in the B2B/Industrial Manufacturing sector, amplifying visibility, discovery, and lead conversion. -
Director Of Strategic PartnershipsClick Industries Inc Jan 2006 - Jul 2007Minneapolis, Minnesota, United StatesDeveloped and implemented strategic alliances and business development initiatives for this 10 person online legal services business. -
Marketing AssistantDomestic Abuse Project Jan 2004 - Jan 2006Minneapolis, Minnesota, United StatesDAP, a non-profit, was founded on the philosophy that violence and abuse are learned behavior and more positive and nurturing behaviors can be learned in their place.
Megan C. Starkey Education Details
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Organizational Leadership -
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Organizational Leadership
Frequently Asked Questions about Megan C. Starkey
What company does Megan C. Starkey work for?
Megan C. Starkey works for The Overachievehers
What is Megan C. Starkey's role at the current company?
Megan C. Starkey's current role is Advisor | Performance Marketer transforming hidden opportunities into scalable growth. Guiding brands to scale smart and stay ahead of AI and consumer shifts to win their market.
What schools did Megan C. Starkey attend?
Megan C. Starkey attended Harvard Business School Online, -, Harvard Business School Online.
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