As a Sr.Manager East, Operations & Customer Retention, Cross Sell & Upsell handling following activities in East Region. Ensure minimization of Business Lapse Rate, Maintaining & Increasing the Persistency %, Premium collections, Identifying specific problems in persistency with the help of analytical resource & take specific actions. Monitoring Performance & drive team towards persistency improvement across Region.Coordination with concerned functions like Sales, Operations, and Training etc., to provide feedback & collect inputs pertaining to persistency & identify opportunities to increase the Persistency.Retaining customers those who have requested for surrender by providing better solutions, better services & maintaining SLA’s.Provide necessary support & Updating on changes to Retention Team, Agencies. Assess & Retrain the Retention Associates & Agency Associates & when required to increase the productivity level.Prompt feedback/replies to customers against the grievances raised by them through CRM.Possesses extensive experience in the Channel Sales & setting up of retail chain, Services Marketing Successfully tapped markets and established brands in the marketExpertise in building motivating tracking and enhancing revenue via efficient channel management and distribution Proficient in market research collecting & analyzing internal & external data on product usage market variables and development. Effectively led and managed teams to achieve organizational goals and objectives Implemented effective strategies to achieve all assigned target and effected consistent growth Effectively procuring information about the competition to suitable refine the sales strategy Creative and committed with an ability to perform under pressure and competitive situations and success at motivating staff through clear communication and understanding organizational skills.

Handled Retail Operations, Distribution, Large Format Stores & Value Channel Business, Coupled With Institutional Sales.

*Managed with 2 MR in charge of North East Region *Monitor Super Stockist Operation like placing product indent to Head Office *Monitoring the Stockist order execution and timely payment collection.*Worked towards market expansion to achieve sales growth*I have to give eagles eye review so that, companies strategy is properly implemented

*Managed the Upper Assam Region & Meghalaya*I had to generate the business volume in the retail market *Monitoring the C&F,Stockist activities of Guwahati