Itze Peña-Andrade, Mba Email & Phone Number

Guerneville, Ca, Us

Managed event space and all event planning for internal and external requests. Responsibilities encompass overseeing event and meeting reservation systems, managing personnel in the reservation department, handling individual event logistics, and various other tasks related to event management.Acted as the primary point of contact between our organization and our and marketing partner(s). This involved ensuring seamless communication and collaboration between both parties, as well as managing the logistical aspects of these high-profile engagements. My role included facilitating the planning process, coordinating resources, and ensuring that all stakeholders are aligned to deliver exceptional experiences that align with our brand objectives and enhance customer satisfaction.Oversaw and managed the financial aspects of community marketing and consumer events to ensure their profitability and success. This involved not only supervising the execution of these events but also closely monitoring their financial performance throughout the planning and implementation stages. By analyzing revenue streams, expenses, and return on investment, I provided valuable insights to optimize resource allocation and enhance the effectiveness of future events. Additionally, I collaborated with cross-functional teams to identify opportunities for cost savings and revenue generation, ultimately contributing to the overall growth and success of our marketing initiatives.

Master Of Business Administration - Mba

Summa Cum Laude Graduate. Recognition on Capstone Project/Thesis; partnered with Center for Environmental Inquiry- Rising Waters.

Bachelor'S Degree, Marketing And Wine Business Strategies

Activities and Societies: Mentor Program, Spring 2015. Partnered with Trade Marketing Specialist and Certified Sommelier of Jordan.

Associate Of Arts (A.A.), Business Administration, Social And Behavioral Sciences