Iulian Barbulescu

Iulian Barbulescu Email and Phone Number

Brand Consultant & Creative Director @ Cromatic Studios
bucharest, bucuresti, romania
Iulian Barbulescu's Location
Bucharest, Bucharest, Romania, Romania
Iulian Barbulescu's Contact Details

Iulian Barbulescu work email

Iulian Barbulescu personal email

About Iulian Barbulescu

I help brands grow through stories and brand strategy. I have 15 years experience in strategy and storytelling for brands in digital and integrated media. I`m founder at two companies - Narativ, a branding & content consultancy - and Alice - an XR production lab which helps companies enters the Immersive Age. I love building brands from scratch and positioning them in the market with a long-term growth mindset. I have solid experience in thinking and creating all types of content and communication campaigns which deliver business results and I also bring that to the table in VR & AR experiences. I believe we are witnessing a paradigm shift from essentially „video brands” to „video game brands” and Alice is here to help you navigate this shift. I`m always open to new challenges and really curious about Innovation, UX and all things immersive. So If you`re into changing the world, let`s do it together.

Iulian Barbulescu's Current Company Details
Cromatic Studios

Cromatic Studios

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Brand Consultant & Creative Director
bucharest, bucuresti, romania
Employees:
9
Iulian Barbulescu Work Experience Details
  • Cromatic Studios
    Head Of Content & Comms | Creative & Strategy Lead
    Cromatic Studios Jul 2023 - Present
    Bucharest, Romania
    > Building and growing the agency`s content and communication department, focused on growing brands in a digital world. > Managing a 6 member team working on +8 clients.> Leading creative and strategic direction for all department clients. > Managing department P&L and handling profitability growth. > Building direct partnership relations with client management. > Keeping balance between building creative brands stand out and tangible, result-driven growth. > Managing team culture, growth & development and finding new hires.
  • Narativ
    Founder & Brand Consultant
    Narativ Jan 2017 - Present
    Bucharest, Romania
    Narativ grows startups through stories.We help entrepreneurs build agile marketing strategies focused on execution, not theory. We set up your brand and content strategy and then help you carry it out with the help of an on-demand expert team, suited to your business. We work with designers, illustrators, animators, developers, social media and performance marketing experts, data analysts, UX strategists, A/V and VR/AR producers to bring to life any type of content project. Our clients include eMAG, Let`s - Talk Leadership Consultancy, Direct Booking, Inimă de Copil Foundation, Talentspotting, Homplex, Starfish Events, MagiCamp, Das Bob Kaffehaus and many others.
  • Alice Immersive Labs
    Metaverse Consultant
    Alice Immersive Labs Jan 2020 - Sep 2022
    Bucharest, Romania
    Alice Immersive Lab is a consultancy & production studio which partners innovation and marketing leaders to build and execute their Metaverse strategy. We support you along the whole process of preparing and transforming your brand for the immersive, 3D world. From concepts to UX and UI, 3D storytelling, illustration and animation to development, testing and launching AR & VR experiences on multiple devices and platforms. We possess a rare mix of brand building capacity and expertise blended with wide execution resources in AR & VR development.
  • Vână Animation Studio
    Creative | Planner | Partner
    Vână Animation Studio Dec 2015 - Dec 2016
    Bucharest, Romania
    Vână was a content studio I founded with three other partners. I worked there for a year as brand strategist and creative on branding, video and digital projects for companies like Dale Carnegie Romania, eMAG, ENEA, Geo Bogdan`s The Code and many others.
  • Cap
    Copywriter
    Cap Sep 2014 - Nov 2015
    Bucharest
    Creative concept and copywriting for local and multinational brands like ING, Delaco, Beck`s, Corona, Stella Artois, Regina Maria. Awards: Internetics x 1
  • Kaleidoscope Proximity, Bbdo
    Senior Copywriter
    Kaleidoscope Proximity, Bbdo Oct 2012 - Sep 2014
    Bucharest, Romania
    Creative concept, content strategy and copywriting for local and multinational brands for Timisoreana, Mercedes-Benz, Ciucas, Lay`s, Pepsi, Unicredit Tiriac Bank. Awards: Internetics x 1
  • Mccann Erickson Romania
    Strategic Planner
    Mccann Erickson Romania Jan 2012 - Sep 2012
    Bucharest, Romania
    Planning brand strategy mostly for FMCG brands like Heineken, Golden Brau, Neumarkt, Dero, Joe, Nescafe, Maggi, Nestle Ice Cream, Nestle Fitness Bars, Infant Nan and sometimes Dedeman.
  • Headvertising
    Junior Copywriter
    Headvertising Feb 2011 - Jul 2011
    Bucharest, Romania
    Creative concepts and copywriting for Discovery Channel, TLC Channel, Red Bull. Awards: Internetics x 1
  • Webstyler
    Creative Planner
    Webstyler May 2010 - Oct 2010
    Bucharest, Romania
    Creative strategy for Sony Ericsson, Tiriac Imobiliare, Petrom CSR, GSK, Pfizer, Mitsubishi Motors, Sensiblu.
  • Webstyler
    Junior Copywriter
    Webstyler Jul 2008 - May 2010
    Creative concepts and copywriting for Coca-Cola, Timisoreana, Pfizer, Mitsubishi Motors, Kanal D, eMag, Tiriac Auto. Awards: x 13 Internetics / x 2 Effie / x 1 Golden Drum
  • Financiarul
    Newswriter
    Financiarul Feb 2008 - Jun 2008
    Conducting journalistic investigations and writing content about IT topics, especially Web, Social Media and New Technologies.
  • Pc World
    Newswriter & Chief-In-Editor Assistant
    Pc World Sep 2006 - Jan 2008
    Writing content about IT topics, especially Web, Social Media and New Technologies.

Iulian Barbulescu Skills

Copywriting Social Media Advertising Online Marketing Integrated Marketing Public Relations Writing Blogging Strategic Thinking Journalism Digital Strategy Digital Marketing Marketing Communications Marketing Strategy Strategy Viral Marketing Marketing

Iulian Barbulescu Education Details

Frequently Asked Questions about Iulian Barbulescu

What company does Iulian Barbulescu work for?

Iulian Barbulescu works for Cromatic Studios

What is Iulian Barbulescu's role at the current company?

Iulian Barbulescu's current role is Brand Consultant & Creative Director.

What is Iulian Barbulescu's email address?

Iulian Barbulescu's email address is iu****@****hoo.com

What schools did Iulian Barbulescu attend?

Iulian Barbulescu attended University Of Bucharest, Scoala Generala Nr 128.

What skills is Iulian Barbulescu known for?

Iulian Barbulescu has skills like Copywriting, Social Media, Advertising, Online Marketing, Integrated Marketing, Public Relations, Writing, Blogging, Strategic Thinking, Journalism, Digital Strategy, Digital Marketing.

Who are Iulian Barbulescu's colleagues?

Iulian Barbulescu's colleagues are Daniel Stoicescu, Joel Reyes Ramirez, Cristian Stoicescu, Alexandra Popescu, Flavia Achim, Nadi Di, Ana Gemescu.

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