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Iva Kovachev is listed as Helping brands to leverage the power of Influencer Marketing | TikTok Shop Expert at Pattern®, a with 199 employees, based in Los Angeles, California, United States. AeroLeads shows a matched LinkedIn profile for Iva Kovachev.
Iva Kovachev previously worked as Senior Account Manager at Pattern® and Influencer Marketing Executive Director at Iv Marketing. Iva Kovachev holds Master'S Degree, Sales from University Of Plovdiv "Paisii Hilendarski".
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I’m an integrated Social Media Marketing expert with a passion for building relationships between brands and customers through the combination of technology and communications. I have many specialties including Influencer Marketing, digital strategy, brand strategy, Social Media strategy and community management.My years of experience in the field of marketing have given me on-the-job knowledge, as well as a real passion of managing various marketing campaigns! So, if you're looking for someone to take your Influencer Marketing campaign to the next level - get in touch:iva.i.mihovska@gmail.com
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Los Angeles, California, United States
- Managed a TikTok Shop Campaign Management team whilesupervising a portfolio of key accounts like Philips, True Classic andWellah- Collaborated closely with Sales, Marketing, Inventory, and ProductDevelopment teams to ensure the building of cohesive marketingstrategies that aligned with business goals and exceeded clientexpectations
- Executing TikTok, Instagram & YouTube Influencer Marketing Campaigns across NA, EMEA and LATAM markets - Covering the whole Influencer Marketing process by leading all Influencer & Client communications in order to ensure meeting campaign goals and KPIs - Developing strategic plans as well as talent consideration background and research- Analyzing Influencer Marketing campaigns to optimize campaign performance- Generating creative ideas for building engaging campaigns, and organizing Social Media contests and giveaways- Negotiation and communicating with potential influencers in order to ensure campaign goals are met
New York, New York, United States
Leading a global department of 30 Influencer Marketing Campaign Managers and a portfolio of 100+ clients through achieving retention and profitability goals.
New York, New York, United States
- Building long-term relationships with key clients- Monitoring status of client relationships via client feedback to ensure the strength of engagements- Implementing process improvement initiatives within the department and provide recommendations to internal and external partners to ensure consistent use of industry and operational best practices
Miami Beach, Florida
Worked on and successfully executed more than 200 projects with a budget of more than $6.5MNotable clients: Sony Music Entertainment, Google, Basic Fun, Snapchat, Warner Music Group, Universal Music, Victoria's Secrets, Built Bar, - Manage creative team in the development and implementation of brand strategies for various projects- Work closely with clients and a dedicated team to ensure implementation is aligned with strategic objectives and clients' needs- Identify, build, and maintain relationships with key influencers, and track the impact of that interaction;- Lead ongoing influencer communications and develop materials that aid influencer content production to secure the best possible and measurable results;- Manage projects to ensure true integration from planning to reporting is completed seamlessly while communicating effectively with key stakeholders;
Bulgaria Area
Main responsibilities:- Marketing campaigns- SEO- Social Media Marketing (Facebook pages: "Loyal Travel", "ОБИКОЛИ СВЕТА"), Google +, Twitter- Copywriting - Websites: Official website of Loyal Travel (loyal-travel.com), Official website of Loyal Corporate (corporate.loyal-travel.com)- Blogging - Articles at Loyal Blog (loyal-travel.com/blog/)- Inbound Marketing - Employer branding- PR articles- Online Customer Service - YouTube Channel Strategy- Data Analysis (Social Media performance, Google Analytics)- B2B Marketing Strategy for Loyal Corporate- Social Media Marketing Strategy for Loyal School- Email MarketingSoftware:- WordPress - Hootsuite- Asana- MailChimp- Zeplin- Adobe Photoshop CC- Microsoft office (Word, Excel)
Plovdiv
Other employees you can reach at pattern.com. View company contacts for 199 employees →
Tommy Sutter
Colleague at Pattern®Salt Lake City, Utah, United States
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Seema M.
Colleague at Pattern®Pune, Maharashtra, India
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Vikash Agarwal
Colleague at Pattern®Patna, Bihar, India
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Neil John Vildad
Colleague at Pattern®Australia
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Milica Marinkovic
Colleague at Pattern®Obrenovac, Serbia
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Satyam Karmakar
Colleague at Pattern®Pune, Maharashtra, India
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PJ
Pavle Jovicic
Colleague at Pattern®Belgrade, Serbia
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Avinash Singh
Colleague at Pattern®Haora, West Bengal, India
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PB
Prasad Biswas
Colleague at Pattern®Pune, Maharashtra, India
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OH
Omkar Hirve
Colleague at Pattern®Pune, Maharashtra, India
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Quick answers generated from the profile data available on this page.
Iva Kovachev works for Pattern®.
Iva Kovachev is listed as Helping brands to leverage the power of Influencer Marketing | TikTok Shop Expert at Pattern®.
Iva Kovachev is based in Los Angeles, California, United States while working with Pattern®.
Iva Kovachev has worked for Pattern®, Iv Marketing, The Influencer Marketing Factory - Influencer Marketing Agency, The Influencer Marketing Factory, and Loyal Travel.
Iva Kovachev's colleagues at Pattern® include Tommy Sutter, Seema M., Vikash Agarwal, Neil John Vildad, and Milica Marinkovic.
You can use AeroLeads to view verified contact signals for Iva Kovachev at Pattern®, including work email, phone, and LinkedIn data when available.
Iva Kovachev holds Master'S Degree, Sales from University Of Plovdiv "Paisii Hilendarski".
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