Head Of Business Development
Current• Gathering and analyzing various sales data to develop pin pointed effective marketing strategy, including identifying target audiences and potential partnerships, pricing and positioning of products, advertising, sales events, social media presence. • Planning and executing marketing campaigns. Researching advertising channels and opportunities. Identifying customer behavior and sales trends. Monitoring competition, supply, and demand. Setting objectives and developing action plans.• Identifying and approaching potential partners and establishing short and long-term partnerships for both marketing and sales - with influencers, interior designers, retailers, hotels, wholesale customers, etc.• Optimizing expenditures throughout the production and marketing process to minimize costs and increase revenue.• Developing customer service standards, including customer happiness, problem resolution, store policies. Identifying consumer requirements and priorities.• Setting up online shops with WooCommerce, Etsy and Amazon.• Working closely with customers to meet their requirements for custom tailored solutions.• Pricing custom solutions and organizing the production after the sale.• Supplier management. Selecting suppliers for materials and services. Negotiating prices and monitoring deliveries.• Improving product presentation, images, copy.• Researching and developing new products.• Directly managing a Sales and Marketing team of 6 and overlooking 22 employees in Production. Ensuring the well-being and comfort of the team through open communication, setting clear expectations, allowing each member to take ownership and responsibility.• Conducting employee selection and interviewing.