Equals5 provides data-driven marketing solutions for pharmaceutical companies in the US, enabling precise audience targeting and optimizing advertising performance across major platforms like Facebook, LinkedIn, Reddit, etc.Key Responsibilities and Achievements:Audience Matching Systems: • Designed and implemented audience matching systems achieving match rates of over 50% and up to 100% in some campaigns, enabling clients to precisely identify healthcare professionals (HCPs) across digital platforms. • Continuously maintained and optimized these systems to ensure clients received accurate and timely performance insights.Data Management and Enrichment: • Managed and scaled the company’s data graph of over 5 million HCPs, ensuring its accuracy, completeness, and readiness for use in client campaigns. • Built advanced data enrichment pipelines that expanded the company’s ability to target HCPs, improving the quality and scope of marketing campaigns.Leadership and Collaboration: • Collaborated with C-level executives to align technical systems with business objectives, driving measurable results for clients and stakeholders. • Provided mentorship and guidance to team members, enhancing their ability to contribute to ongoing projects.Client Impact: • Supported campaign delivery systems to ensure that 100% of client reports were delivered on time and met data accuracy standards. • Contributed to partner companies’ research findings showing a 40% increase in HCP interest and a 70% improvement in awareness of rare diseases, highlighting the success of Equals5 campaigns.Process Optimization: • Led efforts to streamline cross-team collaboration and resolve critical issues, improving system reliability and reducing downtime for client-facing services.

• Developed tools to integrate diverse data sources and streamline campaign targeting workflows.• Managed a manual research team, improving data validation processes and achieving higher match rates for campaign identification.• Resolved critical data delivery issues, ensuring timely reporting for clients.

• Collaborated with C-level executives to define and execute the data strategy for building the company’s foundational data graph for more than 5 million HCP. • Laid the groundwork for scalable data workflows, enabling future automation and data enrichment processes.

As a freelance developer, I successfully launched and delivered two SaaS projects for clients, building them from the ground up. These projects involved the full development lifecycle, from initial architecture design to deployment and ongoing optimization. Key responsibilities included: • Designing and implementing data engineering pipelines to process large-scale datasets efficiently. • Building robust web applications with integrated APIs, ensuring scalability and reliability. • Automating complex workflows and ETL processes, significantly improving operational efficiency for clients. • Leveraging technologies like Python, NodeJS, and PHP to meet diverse client needs across industries, including finance and e-commerce. These SaaS platforms successfully supported the clients’ business growth, providing scalable and user-friendly solutions for their customers.

As a part-time contractor at Beetroot, I contributed to various projects, delivering complex backend solutions while also working on frontend tasks when required. Key Contributions: • Played a key role in developing a project for a Swedish art company, collaborating with the team to build the platform from the ground up. • Provided mentorship and guidance to junior developers, sharing expertise and improving team efficiency. • Assisted in project estimations, ensuring accurate planning and resource allocation. • Supported and modernized legacy systems, improving their maintainability and performance.

As the founder and leader of WP Rock, I built and managed a web studio focused on delivering custom software and IT solutions for clients across various industries. Collaborating with a co-founder, we grew a team of 7 skilled professionals and successfully delivered multiple projects. Key Achievements: • Team Building: Assembled and led a team of 7 developers, fostering collaboration and delivering high-quality results. • Project Delivery: Built end-to-end solutions for industries including real estate, automotive tuning, and auto parts sales, handling the full lifecycle from requirements gathering to deployment. • Technical Leadership: Designed and implemented scalable software architectures, ensuring projects met client needs and technical standards. • Business Operations: Oversaw all aspects of the business, including client acquisition, project management, and financial planning. While the company was ultimately closed, this experience provided invaluable insights into leadership, team management, and aligning technical solutions with business goals.

As a back-end development teacher at Beetroot Academy, I taught foundational and advanced programming concepts to aspiring developers. Conducting classes three times a week, I guided students through both theoretical knowledge and hands-on coding exercises, preparing them for careers in software development. Key Responsibilities: • Delivered structured lessons on back-end technologies, focusing on PHP, SQL, and software architecture. • Created practical coding assignments and projects to reinforce learning and encourage independent problem-solving. • Provided personalized mentorship and feedback to help students overcome challenges and build confidence in their technical skills. • Supported students in building portfolio-ready projects, ensuring their readiness for the job market. Teaching at Beetroot Academy was an enriching experience, allowing me to share knowledge while strengthening my own skills in communication and mentorship.

As a freelance developer, I specialized in building data-intensive web applications, desktop software, and automation tools tailored to client needs. I worked across diverse technologies to deliver robust solutions for businesses in various industries. Key Responsibilities and Achievements: • E-commerce and Catalog Development: Designed and implemented scalable web applications, including product catalogs and online stores, using PHP to handle large datasets and ensure smooth user experiences. • Desktop Software Development: Developed automation tools and custom software for Windows using C#, improving operational efficiency for clients. • Cross-Platform Applications: Created desktop applications in Java, ensuring compatibility across Windows and MacOS platforms. • Data-Driven Solutions: Built systems capable of processing and managing extensive data volumes, optimizing performance and reliability. This period allowed me to hone my technical skills in full-stack development, desktop software design, and automation, while delivering tailored solutions that met diverse client requirements.

Developed behavior scripts for NPCs, including bosses, mobs, and bots, on a custom World of Warcraft server using C++ and Lua. Automated complex in-game behaviors, creating immersive and dynamic gameplay experiences. Despite being at an early stage of my career, I successfully scripted multiple locations and NPC interactions. This experience allowed me to combine my passion for gaming with practical programming skills.

Managed and optimized Counter-Strike 1.6 game servers, implementing anti-cheat systems, automating matchmaking, and developing custom plugins to enhance gameplay. Improved server performance and stability by optimizing network usage and ensuring minimal downtime. This role allowed me to gain hands-on experience in server management, scripting, and providing technical support for a vibrant gaming community.

Managed and maintained the academy’s IT infrastructure, ensuring reliable operation of network systems and hardware for students and staff. Despite being a first-year student, I quickly adapted to the responsibilities of a professional IT role.