Ivan Martinez Email & Phone Number

New York, Us

New York, Us

New York, Us

New York, Us

New York, Us

Irvine, California, Us

Manage the operational effectiveness and maintenance of all internal system applications (Salesforce, Applied Epic, etc.)Project manager for all systems related projectsAdvise leadership on system updates and improvements. Responsible for the successfulimplementation of system updates and improvements.

Irvine, California, Us

•Daily administration of the Marketo and MemberNation(Salesforce) systems, including but not limited to managing multiple user setup, profiles and roles, customization of objects, fields, record types, page layouts, and workflows.•Project Manager of marketing strategies of the Science and Tech Department and the Center for Innovation & Technology•Working with management, internal customers and end-users to create and manage workflow rules, data validation, and triggers.•Develop and create customized reports and dashboards.•Keeping abreast of new Salesforce features and functionality and providing recommendations for process improvements.•Train new and existing users on how to use database applications.•Monitor, analyze, and report on campaign performance to maximize ROI and sales.

Irvine, California, Us

• Ongoing development of marketing communication strategies by leveraging Eventbrite/Marketo to improve event attendanceo I.e. 187.5% increase in attendance and revenue for Harassment Prevention Public Sessions for HR Dept; Growth in engagement and attendance for webinars hosted by the Science and Tech Department• Annual Meeting App Administrator; controlled content moderation/notifications and delivered a positive app experience for users• Collaborate with Accounting, Membership, Marketing, and IT to implement Salesforce (MemberNation)o Documenting and translating business processes from Personify to MemberNationo Consultation to internal customers to streamline current processes and applying new business rules with an understanding of Salesforce capabilities • Content administrator for Drupal CMS; Manage content stream from multiple content collaborators to develop web and email campaigns o Train and assist new/existing users on multiple content management systems to maintain data integrity

Huntington Beach, California, Us

•Execute on marketing and lead nurture campaigns•Email Marketing, list acquisition from appropriate database, and importing•Database management; segmentation, reporting and contact maintenance•Develop, implement and document strategy and processes for ongoing data import, validation, augmentation, and Lead score•Develop dynamic email journeys for customers and prospects•A/B test and optimize•Point person of internal and external activity for all email marketing related requests•Lead email marketing project and manage integration process•Manage content/creative development •Work with Marketing Analyst to develop comprehensive reports to share with executives•Develop and adjust content calendar for all brands based on sales data, trends, and new product offerings•Create/execute email campaigns on Eloqua•Troubleshoots technical issues related to HTML templates, list segmentation and other aspects of email execution, as required.

Huntington Beach, California, Us

•Create and test marketing copy and new ideas•Content research for writers; Blog maintenance•Conception of automated email campaigns from start to finish•Exploring new ways to promote brand awareness and improve consumer perception•Use company databases and technology to retrieve and refine data•Coordinate with internal departments (i.e. Digital, Communications, etc.)•Coordinate with outside vendors to meet designated marketing related due dates•Ongoing surveillance for new developments affecting company's reputation and consumer satisfaction

•Work on accounts for: Disney Resort, U.S. Cellular, Macerich, Long Beach Transit•Coordinator of entire event process: from research,event planning, to logistics and reports•Assist with several documents, including creating PowerPoint presentations, employee handbooks, and event recaps•Lead events in markets across the country•Arrange meeting times, conference calls, and travel arrangements for employees•Process vendor invoices and assure it is within budgetExamples of events: U.S. Cellular Concert Series, Queen's Center CultureArte

•Travel to events in different markets to photograph/film•Brand Ambassador for various Clients•Assisted in finding Hispanic Events in markets such as Chicago, San Diego, Phoenix, and Los Angeles