Group Account Director
CurrentCascade and accelerate client (brand) values while making sure short and long-term media and business KPIs are delivered across the region. Accelerate Digital and eCommerce growth, lead annual negotiations with media partner and develop ad hoc strategic media partnerships. Lead, guide, and mentor multidisciplinary teams across markets. Work closely with global and regional communities ensuring synergies and applications to region. Media strategy development, planning and campaign execution across multiple countries ensuring proper media tools utilization to deliver best in class recommendation, insights, learnings and optimization and reporting.