Ivan Pavliuchenko Email & Phone Number

Germany

Berlin, De

AREYES is a creative engineering studio that focuses on immersive technologies and gamification. The team helps brands stand out in the digital age by building engaging game-like Ads that leverage augmented reality, game design, and interactive web experiences.Clients: Meta, Sony Music, Stellantis, Henkel, L’Oreal, Nissan, Red Bull, Selfridges, Ford, European Culture Academy, Real Me Global, etc.Official Meta AR Partner and member of VRARA Association

In the TOP 100 best agencies in the world according to Awwwards. Sets standards on the web development market by creating benchmark products. Combines strategic web marketing with creativity.Achievements: - Increased brand awareness in public media by 120% with zero PR budget. This was accomplished by securing coverage in top industry tech media, resulting in more than 20 brand articles in a year.- Responsible for organizing and coordinating "2 hours design battle" – one of Ukraine's largest web design conferences, which brought together over 1,000 web design specialists.Responsibilities:- Responsible for the overall social media marketing strategy, including content creation, community management, and analytics.- Conduct market research and competitor analysis to identify opportunities for growth.- Develop and execute marketing strategies that align with the company's overall goals.- Lead the PR strategy, including media relations, crisis management, and influencer outreach.- Build and maintain a content strategy that engages and informs the target audience.- Run A/B tests to optimize marketing campaigns.- Manage PPC campaigns on Facebook Ads and Google AdWords.- Work collaboratively with a variety of stakeholders across the company (sales, design departments ) to ensure there is buy-in and understanding about future plans, tactics and strategy- Provide regular reporting to the CEO on the effectiveness of internet marketing.- Event coordination

Responsibilities:- Administrative work with digital and social media; - - PR;- Control of development company websites and launch control;- Brief preparing for designers, programmers, SEO specialists, copywriters; performance control;- Participation in the formulating and implementation of a brand strategy and tactic planning;- Communication strategy (content strategy) implementation;- Planning and budgeting of marketing activities;- Analysis of the effectiveness of Internet marketing (Google Analytics);- Work with opinion leaders, bloggers;- Analysis of the competitive environment;