Ivan Pavliuchenko

Ivan Pavliuchenko Email and Phone Number

Co-Founder @ AREYES Studio
Berlin, DE
Ivan Pavliuchenko's Location
Berlin Metropolitan Area, Germany
About Ivan Pavliuchenko

On the mission to bring mixed reality technology to people every day life. As a lifelong learner, Ivan possesses a deep curiosity for creating a immersive storytelling. In 2019, Ivan joined AREYES, where he found a team that shared his vision and passion to reshape the marketing world by merging gaming and immersive tech. Prior of AREYES Ivan had lead the marketing efforts in Vintage Agency of the top-100 web studio worldwide (according to Awwwards)Fast forward today, AREYES is established business working with renowned global brands such as Meta, Hermes, Sony Music, Rovio, Henkel, Ford, Nissan, Stellantis, L'Oreal, Lego, Red Bull, and more, helping them seamlessly integrate AR technology into their marketing campaigns.With expertise in areas like immersive technologies, digital marketing, business and product development, Ivan consistently pushes the boundaries of what's possible in field and helping businesses and teams across globe launch immersive solutions at scale. Big fan of gaming (World of Warcraft, BC) and books (Gavin Kennedy, Everything is Negotiable).

Ivan Pavliuchenko's Current Company Details
AREYES Studio

Areyes Studio

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Co-Founder
Berlin, DE
Website:
areyes.studio
Employees:
7
Ivan Pavliuchenko Work Experience Details
  • Areyes Studio
    Co-Founder
    Areyes Studio
    Berlin, De
  • Areyes Studio
    Managing Director & Co-Founder
    Areyes Studio Sep 2019 - Present
    AREYES is a creative engineering studio that focuses on immersive technologies and gamification. The team helps brands stand out in the digital age by building engaging game-like Ads that leverage augmented reality, game design, and interactive web experiences.Clients: Meta, Sony Music, Stellantis, Henkel, L’Oreal, Nissan, Red Bull, Selfridges, Ford, European Culture Academy, Real Me Global, etc.Official Meta AR Partner and member of VRARA Association
  • Vintage Web Production
    Head Of Marketing And Communication
    Vintage Web Production Dec 2017 - Nov 2019
    In the TOP 100 best agencies in the world according to Awwwards. Sets standards on the web development market by creating benchmark products. Combines strategic web marketing with creativity.Achievements: - Increased brand awareness in public media by 120% with zero PR budget. This was accomplished by securing coverage in top industry tech media, resulting in more than 20 brand articles in a year.- Responsible for organizing and coordinating "2 hours design battle" – one of Ukraine's largest web design conferences, which brought together over 1,000 web design specialists.Responsibilities:- Responsible for the overall social media marketing strategy, including content creation, community management, and analytics.- Conduct market research and competitor analysis to identify opportunities for growth.- Develop and execute marketing strategies that align with the company's overall goals.- Lead the PR strategy, including media relations, crisis management, and influencer outreach.- Build and maintain a content strategy that engages and informs the target audience.- Run A/B tests to optimize marketing campaigns.- Manage PPC campaigns on Facebook Ads and Google AdWords.- Work collaboratively with a variety of stakeholders across the company (sales, design departments ) to ensure there is buy-in and understanding about future plans, tactics and strategy- Provide regular reporting to the CEO on the effectiveness of internet marketing.- Event coordination
  • Pyramida Technik
    Digital Marketing Manager
    Pyramida Technik Dec 2016 - Dec 2017
    Responsibilities:- Administrative work with digital and social media; - - PR;- Control of development company websites and launch control;- Brief preparing for designers, programmers, SEO specialists, copywriters; performance control;- Participation in the formulating and implementation of a brand strategy and tactic planning;- Communication strategy (content strategy) implementation;- Planning and budgeting of marketing activities;- Analysis of the effectiveness of Internet marketing (Google Analytics);- Work with opinion leaders, bloggers;- Analysis of the competitive environment;

Ivan Pavliuchenko Skills

Маркетинг Социальные Медиа Web Analytics Social Media Marketing Pr Content Marketing Стратегическое Планирование Market Research Team Work Google Analytics Facebook Ads Analysis Event Planning Brand Development Communication Strategy Planning Content Strategy Project Management

Frequently Asked Questions about Ivan Pavliuchenko

What company does Ivan Pavliuchenko work for?

Ivan Pavliuchenko works for Areyes Studio

What is Ivan Pavliuchenko's role at the current company?

Ivan Pavliuchenko's current role is Co-Founder.

What skills is Ivan Pavliuchenko known for?

Ivan Pavliuchenko has skills like Маркетинг, Социальные Медиа, Web Analytics, Social Media Marketing, Pr, Content Marketing, Стратегическое Планирование, Market Research, Team Work, Google Analytics, Facebook Ads, Analysis.

Who are Ivan Pavliuchenko's colleagues?

Ivan Pavliuchenko's colleagues are Oleksandra Holovenkina, Nikita Salnikov, Sonya Naboka, Alejandro Reyes, Oksana Shtyforuk, Serhii Kryhin, Daria Dankova.

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