In charge for sales of realme products (smartphones, earbuds, smartwatches and chargers) in 4 countries; Serbia, Montenegro, Hungary and Bosnia and Herzegovina.• Managing assigned sales region, setting strategic plans and executing those plans within a region (4 countries) and all channels (open market and telco operators).• Facilitating new sales opportunity and revenue growth for the company.• Identifying channel needs and propose appropriate next steps for improvement.• Identifying and engaging key decision-makers.• Tracking of supply chain reports and ensuring timely closure on new and existing projects.• Collaborating with other team members to determine strategic sales approaches that advance opportunities to closure.• Increasing sales with existing partners by strategic and analytical approach to the markets and by cultivating relationships.

Leads procurement, distribution and sales of 4 groups (smartphones and tablets, audio, car accessories and emobility products) and 12 brands (Alcatel, TCL, Jabra, Axtel, MIO, Gigaset, FitProUp, Ducati, Aprilia, Lamborghini, Argento and VR46) and manages key accounts in 9 countries including Austria, Slovenia, Croatia, Bosnia and Herzegovina, Serbia, Montenegro, North Macedonia, Bulgaria and Ukraine. Prepared company business plans and company business development strategy.• Prepared entire company business plan and development strategy and managed P&L control.• Orchestrated a team of Product, Key Account and Sales Managers in following countries: Austria, Slovenia, Bosnia and Herzegovina, Croatia, Serbia, Montenegro, North Macedonia and Ukraine.• Entered with company portfolio in new markets including Austria, Slovenia, Croatia, N. Macedonia, Bulgaria, Bosnia and Herzegovina, Montenegro and Ukraine through conducting analysis and delivering strong presentations to future partners.• In charge for new product group breakthrough, providing fluent setting up of business for these products in all of the countries where company is present.• Achieved promotion, from a position as the Mobility Group Regional Manager to Commercial Director.

Create brand and product strategy and realization plans, monitor performance and achieved results, and propose corrective measures to meet the sector's business goals. Propose development projects related to improving the range, sales channels, commercial plans, and processes in the sector.• Manage a team of 2 and an annual procurement budget of 15.5M EUR.• Provide sufficient products to cover the company's market share and demand by orchestrating procurement, import, and distribution of LG, TCL, Metz and Alpha TVs and Stark accessories.• Facilitate the accomplishment of established business plan by planning and analyzing sales on a monthly and annual level and estimating the cash flow.• Introduce new models and ensure the best possible market positioning by training the internal Sales team and external partners on market trends, brand strategies, product features, and pricing.• Boosted sales of Alpha TVs by 575%, resulting from taking over the brand and managing it independently since 2019.• Boosted sales of TCL TVs by 320%, resulting from taking over the brand and managing it independently since 2019.• Increased Alpha TV market share through effective marketing and sales strategies.• Established a specific Alpha TV model as the best-selling item of the Serbian market 4 times; in April and December 2020 and February and April 2021 through creating a highly efficient pricing plan.• Expanded Alpha brand on 4 regional markets through effective analyses and presentations.

Managed and coordinated procurement, import, and distribution of 5 brands. Optimized stock levels and money flow through planning and analyzing sales.• Managed 7 key accounts, including WinWin, Gigatron, Tehnomanija, Tehnomedia, Uspon, XLS and Positive Line.• Grew sales of Jabra devices by 40% in 2018 and 2019 by leveraging favorable market trends and opportunities.• Improved internal inventory monitoring and goods turnover by using Power BI software.• Set and surpassed targets by up to 30% through maintaining good collaboration with key accounts.• Boosted sales by up to 300% through organizing promotions, stimulating sellers, and introducing incentive programs.• Accelerated complaint resolution and cut the process by 4 steps through improving post-sales support processes related to a partnership with Telekom.• Established a partnership with a new vendor and obtained lucrative distribution contracts by analyzing the market and presenting optimal inventory turnover.• Maintained and improved sales channels on a Key Account Manager level by establishing strong cooperation and effective commercial policy.

Managed and coordinated procurement, import, and distribution of ZTE brand.

Supported the development and operation of a newly established company by leading the store's work processes and daily business matters.• Enabled annual turnover increase by 400%.• Expanded number of stores from 2 to 4, and employee increase from 25 to 45.• Orchestrated a team of 13 direct reports, including Salesman, Administrators, and Store Manager Assistant, and 35 indirect reports.• Eliminated overstock and old stock issues by controlling the stock and emphasizing prompt resolution of items' status.• Monitored and managed store's costs by coordinating inventory levels and optimizing the number of employees.• Maintained customer satisfaction by ensuring timely and successful complaint resolution.• Facilitated sales increase and smooth daily operations by training employees on sales methods, devices' characteristics, company policies, and administration tasks.• Devised and implemented promotions to increase product awareness and grow sales.

Optimized daily store operations by supervising employees, delegating tasks, designing work schedules, addressing and resolving issues, and implementing operational strategies, thereby ensuring all store objectives and goals were met.• Improved employee efficiency and increased store's performance by managing 30 Store Managers as direct reports and 300 indirect reports.• Member of team that managed openings of 26 new retail stores and ensured they were fully operational by coordinating interior works, the entire infrastructure of each store, new employee selection and training, etc.• Set stores' targets and strategies as per the company's business plan.• Streamlined goods procurement by providing guidance to Procurement Officers on items, which should be added, removed, reduced, or increased.• Established and nurtured strong and lucrative relationships with vendors and suppliers.• Awarded Best Seller out of 64 sellers in 2010 through regular sales, focus, persistence, and work ethics.• Achieved continuous promotions, from an initial position as the Sales Representative, Laptop Sector Manager, Deputy Store Manager, Store Manager, to Assistant Retail Manager position