Marketing Specialist
CurrentCreate, edit, and publish original in-house media in print, digital podcast, and digital newsletters format; assist with selecting images and writing copy for a full redesign of public-facing company site with 5,600 visitors; create and launch direct mail recruiting campaigns reaching hundreds of prospects; serve as first point of contact and coordinator for partner commitments and deliverables; oversee advisor retention initiatives, including birthday, anniversary, top producer, and holiday custom cards; assist with planning and on-site execution for four conferences in San Diego, southwest regional, and international locations; responsible for maintaining editorial voice consistent with company brand across all internal and external communications and media.