Ivana Spasova Nakovska Email & Phone Number

Responsible for all of the marketing and growth activities for Augment IT and Inspect AR. • Marketing strategy and execution• Strengthening the brand and market presence• Define digital offerings and run campaigns - PPC Campaigns: Search advertising. Displayadvertising. Social media advertising.• Review and adapt based on data from analytics• Ensure effective communication across all channels (social media, website, media, partners)• Content generation:o… Show more Responsible for all of the marketing and growth activities for Augment IT and Inspect AR. • Marketing strategy and execution• Strengthening the brand and market presence• Define digital offerings and run campaigns - PPC Campaigns: Search advertising. Displayadvertising. Social media advertising.• Review and adapt based on data from analytics• Ensure effective communication across all channels (social media, website, media, partners)• Content generation:o Create case studies and whitepapers based on customer success storieso Create new landing pageso Email marketingo Production of content and collateral (infographics, brochures, articles, commercialproduct descriptions, videos, etc.)• Support the business development, product management, and sales teamo Lead generation activities including event planning and coordination/partner organizations /associations/networking / Sales Force and Hubspot process Show less

Topic Leader for XR division (acquired by Augment IT AG): • Develop and execute marketing strategies aligned with business goals • Drive revenue growth and brand visibility • Manage budgets, allocate resources, and ensure cost-effective initiatives • Lead traditional and digital marketing channels • Manage cross-functional teams and external agencies • Use analytics for data-driven decision-making • Event management, sponsorships, and… Show more Topic Leader for XR division (acquired by Augment IT AG): • Develop and execute marketing strategies aligned with business goals • Drive revenue growth and brand visibility • Manage budgets, allocate resources, and ensure cost-effective initiatives • Lead traditional and digital marketing channels • Manage cross-functional teams and external agencies • Use analytics for data-driven decision-making • Event management, sponsorships, and partnerships • Ensure effective communication across all channels • Lead SaaS product launches and branding efforts • Support business development, product management, and sales Show less

Switzerland

• Collaborate closely with stakeholders to understand their unique business needs, goals, and target audience, providing strategic recommendations to enhance their marketing efforts.• Conduct in-depth market research, competitor analysis, and consumer insights to identify opportunities and develop data-driven marketing strategies.• Design and implement integrated marketing campaigns across various channels, including digital, social media, email, and traditional media, ensuring brand… Show more • Collaborate closely with stakeholders to understand their unique business needs, goals, and target audience, providing strategic recommendations to enhance their marketing efforts.• Conduct in-depth market research, competitor analysis, and consumer insights to identify opportunities and develop data-driven marketing strategies.• Design and implement integrated marketing campaigns across various channels, including digital, social media, email, and traditional media, ensuring brand consistency and message effectiveness.• Optimize marketing initiatives by analyzing key performance indicators, monitoring campaign performance, and making data-backed recommendations for continuous improvement.• Provide expert guidance on marketing automation, CRM implementation, and digital marketing tools, streamlining processes and maximizing efficiency.• Develop engaging content, including website copy, blog articles, social media posts, and email campaigns, to effectively communicate brand messaging and engage target audiences.• Collaborate with cross-functional teams, including designers, developers, and sales representatives, to ensure seamless execution of marketing initiatives and deliver exceptional results.• Conduct sessions and presentations to educate stakeholders on marketing best practices, employer branding, emerging trends, and innovative strategies. Show less

📌 Digital Marketing📌 Content Strategy📌 Social Media Strategy | Implementation and Administration📌 Sales Funnels📌 Market Research📌 Lead Generation📌 Email Marketing📌 SEO Audit📌 Content Creation📌 Marketing Consultancy📌 Employer Branding📌 GrowthI help startups and established tech companies with their digital marketing efforts.

🟢 Marketing strategy development and execution🟢 Brand growth🟢 PR & communications🟢 Content management🟢 Digital marketing🟢 Event management | Tech events organization🟢 Employer BrandingWeb Factory is a software development partner devoted to empowering established companies and start-ups to cut through the clutter and stand out with bespoke digital solutions. 100% of the team are experienced engineers in complex system development for the disrupting… Show more 🟢 Marketing strategy development and execution🟢 Brand growth🟢 PR & communications🟢 Content management🟢 Digital marketing🟢 Event management | Tech events organization🟢 Employer BrandingWeb Factory is a software development partner devoted to empowering established companies and start-ups to cut through the clutter and stand out with bespoke digital solutions. 100% of the team are experienced engineers in complex system development for the disrupting tech markets in Japan, the USA, Canada, Australia, and Europe. They cover all of the tech aspects in digital B2B & B2C products, from idea to market. Key project industries: Healthcare, FinTech, and Hospitality.What they do:📍 Enterprise Software Solutions📍 Cloud-Based Applications📍 API Development📍 Single Page Applications (SPA)📍 Mobile Applications, Native and Cross-Platform📍 Web Platforms📍 High-load Applications📍 E-commerce solutions📍 Geo-based applications solutions📍 Payment integrations📍 Product designing📍 UX Review & DesignIn 2019, Web Factory celebrated its 10th anniversary since the establishment and the biggest potential for fast growth in the upcoming years. We found this as an opportunity to launch and announce the big rebranding. Show less

Greater Chicago Area

As a ProFellow, I had the pleasure to have my fellowship at FinTank in Chicago. For a period of one month, I was part of the FinTank team, events, meetups, conferences. I was attending their board meetings and attended a few startup pitch sessions. FinTank aims to foster collaboration and support the development of the financial technologies transforming our world. They facilitate multiple networking events and programs to encourage collaboration, host monthly seminars, and workshops… Show more As a ProFellow, I had the pleasure to have my fellowship at FinTank in Chicago. For a period of one month, I was part of the FinTank team, events, meetups, conferences. I was attending their board meetings and attended a few startup pitch sessions. FinTank aims to foster collaboration and support the development of the financial technologies transforming our world. They facilitate multiple networking events and programs to encourage collaboration, host monthly seminars, and workshops covering FinTech sectors, provide hands-on support and resources for start-ups, and facilitate innovation in companies of all sizes.George Vukotich is the CEO/Founder of FinTank and he was my mentor during my fellowship. Show less

As an Account Manager, I was working with exciting brands. My responsibility was to communicate with clients, build a strong relationship with them and work with the tactical team internally to translate the clients marketing vision into each campaign.• Responsive communication with clients on tactical work• Having calls with clients to coordinate the tasks• Building the client relationship• Working with the Ops team to improve client satisfaction• Planning and… Show more As an Account Manager, I was working with exciting brands. My responsibility was to communicate with clients, build a strong relationship with them and work with the tactical team internally to translate the clients marketing vision into each campaign.• Responsive communication with clients on tactical work• Having calls with clients to coordinate the tasks• Building the client relationship• Working with the Ops team to improve client satisfaction• Planning and coordinating the work on different client accounts• Managing internal and external teams to bring tasks to completion in a timely manner Show less

As a Marketing coordinator, I was part of the day-to-day general marketing activities for our clients. The requirements, planning, and execution included: Social media promotions, Google Ads, publishing, editing and organizing web content, design of promotion campaigns, market research for trending content, increasing web traffic and content management.Web Revolution offers a wide spectrum of marketing services:▪ Planning and developing marketing strategies ▪ Project Management… Show more As a Marketing coordinator, I was part of the day-to-day general marketing activities for our clients. The requirements, planning, and execution included: Social media promotions, Google Ads, publishing, editing and organizing web content, design of promotion campaigns, market research for trending content, increasing web traffic and content management.Web Revolution offers a wide spectrum of marketing services:▪ Planning and developing marketing strategies ▪ Project Management ▪ Business Development ▪ Social media marketing ▪ PPC campaigns▪ E-mail marketing campaigns▪ Content marketing strategy▪ Website development and supportMost of the clients were based in the UK and USA. Show less

e² Young Engineers offers educational enrichment programs to children across the globe through their network of franchise partners. Operating a children’s educational enrichment franchise is much more than an investment in your financial future – it is an investment in the future. The mission of e² Young Engineers is to prepare children for the world they’ll be living and working in. e² Young Engineers fills the gaps that traditional education fails to address. As an edutainment… Show more e² Young Engineers offers educational enrichment programs to children across the globe through their network of franchise partners. Operating a children’s educational enrichment franchise is much more than an investment in your financial future – it is an investment in the future. The mission of e² Young Engineers is to prepare children for the world they’ll be living and working in. e² Young Engineers fills the gaps that traditional education fails to address. As an edutainment ambassador and profesor, I was providing the children with accessible, fun and exciting ways to learn important science, technology, engineering and math (STEM) concepts – skills that are necessary for the creative and critical thinking needed to be successful in the modern world. Show less

London, United Kingdom

Assisting in the delivery of a business critical service and ensuring that customers' expectations are exceeded. Managing all additional contacts, proactively monitoring customer commitments and appointments, and ensuring all confirmed work orders are analysed to verify correct completion.

London, United Kingdom

Responsibilities:• Lead the process of turning resources into digital books and make sure everything is checked, tested, ready and published on time.• Manage a team in-house and work with freelancers and contractors who provide resources and contribute in the book creation process.• Collaborate with the design, pedagogy and front-end teams throughout the process;I was mainly managing and had ownership of the following projects:-Disney Project (100 Disney digital books in… Show more Responsibilities:• Lead the process of turning resources into digital books and make sure everything is checked, tested, ready and published on time.• Manage a team in-house and work with freelancers and contractors who provide resources and contribute in the book creation process.• Collaborate with the design, pedagogy and front-end teams throughout the process;I was mainly managing and had ownership of the following projects:-Disney Project (100 Disney digital books in two languages- Chinese and English); -National Geography -Discovery Channel -True Color (100 digital books for sport, sex education, world and travel, funny knowledge, museum exploration and science and technology)-Baby First TVAlso along with this, proactively, I initiated one project: Space & Science for kids, designing and developing interactive digital books with content that includes space exploration, planets, science facts etc. Show less

London, United Kingdom

London, United Kingdom

Lead generation and marketing strategies.

Skopje

Bachelor'S Degree, Marketing

Leader Project Entrepreneurship Program, Business, Management, Marketing, And Related Support Services

Code Of Life; When Computer Science Meets Genetics

History of DNA, its structure and how it stores the code of life; Core component of cells, genetic variations and mutations; Concepts.

Biology/Biological Sciences, General

Introduction to Biology - The Secret of Life Basics of biochemistry, genetics, molecular biology, recombinant DNA, genomics and rational.