Ivana Tasic Email & Phone Number

Serbia

• Developing and implementing marketing (ATL, BTL and digital) plans; Promoting brand awareness through marketing efforts; Increasing awareness in can industry; Budget management. Measure and report on the performance of.
• Preparing & creating digital marketing strategy; Produce valuable and engaging content for our social networks, websites and blog that attracts and converts our target groups.
• Developing and leading BTL activity plan; Oversee and approve marketing material – POSM, multi-packs, promo gifts… Event management; Leading In-store and outdoor promo activities.

• Creating digital marketing strategy
• Setting and implementing social media and communication campaigns to align with marketing strategies
• Community management
• Providing engaging text, image and video content for social media accounts
• Responding to comments and customer queries in a timely manner
• Creating content for online platforms (social networks, blogs, web sites, mobile platforms)

Serbia

• Preparing and creating a marketing strategy and activity plan.
• Developing and leading digital marketing plan
• Planning and preparing presentations
• Following up new business opportunities and setting up meetings
• Communicating and presenting new product developments to prospective clients
• Locates or proposes potential business deals by contacting potential partners; discovering and exploring opportunities.

• Preparing and creating a marketing strategy and activity plan.
• Implement marketing campaigns, promotional and trade marketing activities.
• Setting goals and objectives in line with business plan.
• Budget management (ATL, BTL, Corporate).
• Manage creative and media agencies.
• Developing new products.

Developing new products and categories. Defining and preparing business strategy and annual activity plan for the whole category (several brands). Budget management (media and marketing budget) and brand P&L. Management of creative and media agencypartners. Participate in analyzing market researches. Data analyze of products / category and follow up market.

Belgrade

Management of product portfolio to contribute to brand development. Budget management and brand P&L. Defining the Marketing Strategy and annual activity plan for the brand; defining the pricing strategy. Developing and managing the team. Managing media and marketing budget. Data analysis on products segment / category, sales forecast.Coordinate creative.

Belgrade

Brand development project team member; organizing and implementing training for sales and promo teams; running the brand budget: cost estimates for trade and consumer activities, POSM production; all the time educational support from BAT (training).

Belgrade

Media buying, media planning, developing and maintaining relations with clients and national TV stations, creating ATL projects.Sales of short form programs to direct Clients and agencies.

Belgrade

Develop and execute brand strategies & objectives, planning and organizing BTL activities, market research, managing the promo team, marketing plan implementation,sales monitoring, sales results analyses, and co-operation with marketing agencies.