Coalition is an online school specializing in exam preparation (Unified State Exam and Basic State Exam) and academic competitions, offering a variety of online and offline courses for students.Experienced professional leading producing portfolios development since 2019. I increased products revenue from 20% to 80% in just 3 years. Articulated a precise product vision and strategy and launched more than 500 products in both b2c and b2g segments.Headed the project as product owner from stage 0, constantly growing turnover 20%-40% YoYGrew # of active users up to 2000, via enlarging product segments, identifying new buyer personas by JTBD and forming value streamsIncreased product margin by 30%, by optimizing ineffective parts of product portfolio and product marketing costsFocused on LTV growth on 50% thanks to building product ecosystem Conducted 360 consumer research and identified valuable insights on audience categories which also led to complete review of the core product and higher customer success rate Changed the view of target lead in product marketing which grew deal closures X3Built up CJM of the core product with upsells and crossells of small products inside which led to 20% sales growthBacklog, teams, 7Da/bui/ux

Conducted UX design research in the FinTech sector.Participated in sociological market research and contributed to the development of research methodologies for the department.Performed analytics for several industry solutions.Collected and processed requirements for the creation of several product design layouts and beta prototypes.As part of a team, launched 2 MVP (Minimum Viable Product) products.As a result:Conducted defenses for 5 projects. 3 projects successfully passed the defense. Created 2 MVPs. 1 product was released as a standalone application.