Sales Manager for the following territories: Alaska, Hawaii, California, Oregon, Washington, Idaho, Montana, Colorado, New Mexico, Arizona, Nevada, Latin America, Mexico and Western Canada.Managed accounts range from convenience stores to supermarkets and all other formats.End-users such as Walmart, 7-Eleven, Oxxo, AMPM, Circle K, Chevron, Kroger, Albertsons, Vons, Stater Bros., Jacksons, Plaid Pantry, Panda Express, Starbucks and many more!Highlights:• Managed accounts in excess of $25 MM annually• Managed accounts in U.S., Mexico and Central America• Managed product launches nationally and internationally• Created ROI systems, incentives and programs• Managed $1MM budget annually with cost savings of over $200K• Managed and coordinated trade shows in U.S. and abroad• Managed Business to Business (B2B) brand/products• Regional, National and Global Sales and Marketing capabilities• Brand/Product Management• National and International Market dynamics• Self-directed• Cross-functional team leadership• Project management• Contract negotiation & Sales/Purchasing Agreements• Business to Business (B2B) with national and international clients• Trained and experienced with United States–Mexico–Canada Agreement (USMCA) / Canada-United States-Mexico Agreement (CUSMA) / Tratado Mexico, Estados Unidos, Canada (T-MEC)• Foodservice sectors: Supermarkets, Convenience Stores, Pharmacies, Dollar Stores, etc.• Food safety for packaged food and beverages• White paper development• 130+ days annual Traveler and with Budget & Corporate-Minded Expenses• Trade shows & Multi-Media Presentations• Sales /Brand /Product promotions

Position Summary: Professionally managed and coordinated administrative details of marketing projects, including trade shows, off-site meetings, product launches, market research with analysis, while providing administrative back up to members of global sales and marketing team. ROI reports and tracking systems were created for tradeshows budgeted up to $1M annually and stayed on or below budget. Principal Responsibilities: 1. Tradeshow Coordination (National and International shows) – From planning to exhibition, all items were coordinated in a timely manner with 100% success. Business to business products were showcased aesthetically pleasing to all attendees. Worked with inter-departmental groups throughout the company to meet all deadlines. Ordered product with customer service, scheduled meetings from beginning to end of show, worked with all vendors (booth builders, booth designer, videographer, graphic artist, etc.), which created memorable experience for customers and tracked ROI. Tradeshows were national and international, from table top to massive booth setup.2. Social Media – Updated, maintained and increased social media site presence by 400% on all company sites. Media content (video, motion graphics, photography, etc.) was prepared and created for viral marketing campaigns.3. Marketing support – Designed, prepared and maintained collateral materials such as product cut sheets and other sales materials as necessary, with the assistance of outside vendors when appropriate. Maintained and coordinated changes for all websites. Coordinated succesful launch of online literature fulfillment site for national sales team.4. Promotional Giveaways – Budgeted, purchased and maintained inventory of promotional giveaways for meetungs, tradeshows and customer meetings.5. Product Launches - Collaborated with various departments to successfully launch new products. Assisted Ad Agency with plan and schedule of media buys, marketing campaigns, etc.