Business, marketing, branding & communications strategy + conceptualization, creative development, and copywriting + account direction/client responsibility for a long number of clients. My daily chores at the agency are rather extensive and varied. I’m a rather hands-on kind of person and I’m deeply involved in all the aspects of our business. My formal title is Creative Director, which means I am fully responsible for the creative direction and output of the agency, leading, driving and inspiring the creative team and our in-house producers to do stellar creative work in the fields 
of branding, design, communication, and production. I’m also in charge of any external productions, together with production companies, photographers, film directors, etc.But as Creative Director I’m also directly responsible for developing the right branding, marketing, and communications strategy for our clients. In practice, this means I’m overall responsible for a long number 
of our accounts and clients – and subsequently their branding and marketing. Occasionally, even assuming the role of a temporary external marketing or brand director for them, if needs be.A selection of brands/companies I have worked with at G&G: Thule, IKEA, Kiviks Musteri, Sembo, Colorama, Orkla, Ekströms, Unilever, Knorr, Hellmans, Lipton, Orbital Systems, LandskronaHem, Sydsvenskan, City, Carpe Diem Beds, Dogman, Panduro, Scandorama, Ölvemarks Holiday, Sova, Kv. Caroli, Burlöv Center, Öresundskraft, Clever, Gille, Revlon, d:fi, Egmont, Kalle Anka & Co, Bianchi Café, Hungerprojektet, Wilfa, Cottex, Landgren, Holy Greens, Vollmers, Malmö Saluhall, Topeco, Purus, Landskrona BoIS, Malmö Turism, Falkeskog, Dreamwork, Skånska Dagbladet, and many many more...

Music production, remixing, composing, promotion, dj-ing.Apart from releasing original material under the Copycat moniker, co-operation with and production work for artists such as Giorgio Moroder, Samantha Fox, Lena Katina (TATU), Motoboy, Kasper Björke, Billie Ray Martin, Yello, KDMS, Kenneth Bager, Eskobar/Heather Nova, Brynjolfur, Artful, Sare Havlicek, Golden Bug, Ebbot Lundberg, and many more.Releases on labels such as Eskimo, Nang, MB Disco, Continental, Emerald & Doreen, Toolroom, Lifted House, LaBelle, Wonder Stories, Nude Disco, Golden Soul, Night Noise, Great Plan Records, Redlight Media, Disco Activisto, Italo Italians and more.Editor/contributor at award winning music blog AudioPorn Central. (#2 Best Music Blog in the World at BT Digital Awards)Commercial projects include composition, production, etc. for Revlon, d:fi, Colorama, Smart Refill, Unilever, and more.

Business, marketing, & brand/identity strategyCommunication & creative strategy, concepts and ideasDigital strategy & implementationContent strategyCopywriting (SWE/ENG)Writing (SWE/ENG)Translation (SWE/ENG/SWE)Clients include Heinz, Sydsvenskan, City, Bonniers, Varma Koppen, Blå Band, Bong, Touch of Taste, Campbells, Ekströms, Bloom, Amnesty, SAAB, Radisson SAS; Purity Vodka, Xtra, HIF, Sparbanken Finn, Smart Refill, CDON, Honda, Pergo, Southern Alps, Juicy Details, RA International, Kemira, Akzo Nobel Inks, Ericsson, Culinar, Volvo, Vodafone, Mövenpick, Byggtrygg, Form Design Center, etc.

Editor & curator at award-winning music blog AudioPorn Central.Voted #2 music blog in the world at the BT Digital Awards (UK) (People’s Choice), 2010

Branding, concepts, strategy and copywriting for clients such as Nordsjö/Akzo Nobel, Kemira, Triangeln, Karlshamns, Kockums, Sydkraft, and more.

Branding/Identity, concepts, strategy and copywriting for clients such as LM Ericsson, Ericsson Networks, Bluetooth SIG, Nolato, Origomarket, Adcore Digital Business Creators, Alfa Laval, and more.

Branding/Identity, concepts, strategy and copywriting for clients such as LM Ericsson, Ericsson Networks, Ericsson Mobile, Besam, Alfa Laval, Tetra Pak, Assi Domän, Swedish Quality Meats, SWEP, and many more.