Ivan Martinez Torres Email & Phone Number

Canada

Surrey, British Columbia, Canada

• 21st Century Entertainment Inc.A wholesale distributor specialized in Digital Satellite, Home Automation, Prewire, Security and Electronics for independent dealers and multinational corporations.
• Developing a new corporate identity for the company and implementing new branding systems(typography, photography, colour palette and other visual elements) for marketing programs to satisfying business and customer.
• Developing, managing and monitoring successfully the company online shop by offering a friendly and efficient shopping experience for customers increasing by 30% the number of online orders.
• Rebranding and production of unique marketing materials across print and digital channels (websites, packaging, newsletters, banner advertising, data sheets, brochures, catalogues, print advertising, posters.

Mexico City Area, Mexico

• A Mexican-based global company which designs, produces and distributes appliances to more than 70 countries around the world.
• Leading the design team on developing of dynamic and compelling training materials, implementation of brand identity standards and production of materials for sales events in order to ensure the quality and compliance.
• Assigning multiple projects to the 4 members of the design team and supervising in detail all graphic elements, provide counselling and direction combining my expert knowledge of Adobe Illustrator, Photoshop and.
• Overseeing the efficient use of production project budgets with external vendors ranging from $2000 - $75,000 to ensure training materials are cost-effective.

Mexico City Area, Mexico

• Publiciudad is Graphic Design studio based in Mexico City that offers express printing services and marketing materials to a broad range of clients.
• Coordination of meetings with clients to determinate design strategy, budgets and delivery timeframes.
• Building a customer loyalty programs that kept our customers engaged with our services and products, increasing the number of referrals, revenue that elevated the retention rate by 37%.
• Developing of numerous advertisements for local businesses for a bi-weekly magazine and design marketing initiatives that always exceed the expectations of our clients.
• Formatting designs for use in print and compiling clients artwork into PDF formats prior to publication and submission to a printer.
• Organizing and coordinating delivery crews for distribution of the magazine business-to-business.