Senior Sales & Digital Marketing professional with specialization in promotional funnels,Social Media and Event management, combining 15 years of experience in product marketing and brand communications for multi million-dollar companies across diverse industries, respected leader of creative and divisional teams with an extensive network in the Canadian and U.S.A advertising, media, event production, data analysis and lead generation markets.Fully tactical in Adobe Creative Cloud, Google Analytics, FB/Google Ads, PPC, SEO, SEM, web programming (PHP), Wordpress, Email Lists management, photography, video production and audio editing through hands-on and Agency experience.SPECIALTIESTalented at integrating the cross functional needs of both traditional and digital channels, Technology, Sales B2B and B2C strategies, Customer/IR and other areas of an organization into an effective and profitable business solution. SKILLS+ Digital Marketing Strategies & Campaigns+ Corporate and Consumer Communications + Creative Team Leadership+ Product Positioning, Branding & CPG Design+ Video, Social Media & Print Content Development+ Budget planning, Media Buying+ Event Management, e-commerce+ A/B Testing, Affiliate Programs+ Business and Marketing DATA Analysis + Sales Collateral Design & Support+ Crisis & Media Relations, B2C/B2B+ Focus Group & Market Research+ SEO & SEM and PPC+ Certified Google AnalyticsMr. Martinez is also a Business and Motivational Public Speaker on topics from "The Art of Branding" and "How to penetrate International Markets" and "Entrepreneurship skills for the Hispanic Community" across the U.S.A, Canada and Latin America, Mr. Martinez is also fluent in French and Spanish. Contact him directly for speaking opportunities.