Ivory (Wen-Chi) Wu

Ivory (Wen-Chi) Wu Email and Phone Number

Brand Strategy Department Director @ NOVA DESIGN 浩漢產品設計
Ivory (Wen-Chi) Wu's Location
Taipei, Taipei City, Taiwan, Taiwan, Province of China
About Ivory (Wen-Chi) Wu

NOVA DESIGN 浩漢產品設計 台灣地區Ｉ品牌策略部總監Mar. 2024 - Present風傳媒X美國華爾街日報(THE WALLSTREET JOURNAL)台灣地區 I 推廣專案主負責人Dec. 2019 - Mar. 2024A.內容行銷 I 強化與深化台灣地區讀者對於WSJ內容之需求。透過精準地尋找與評估，和多位意見領袖(KOL)合作推動付費訂閱，同時開啟商品異業合作規劃，擴大精準目標族群的接觸率，提高訂閱人數。B.會員經營 I 營運與規劃線下與線上互動沙龍活動，增加會員黏著度、參與度與忠誠度。同時經營內容頻道社群網路，運用名單經營、技術推播等服務，將具價值的新聞報導主動提供給訂閱會員，增強讀者對內容的依賴度與信賴，以達維持續訂率之目的。鼎鼎聯合行銷 (HAPPPY GO) I 行銷業務副理Nov. 2012 - Jun. 2016A.客戶管理 I 量販百貨(遠百/愛買/ATT4FUN/citysuper)、電子商務(GoHappy/易飛網/金石堂網書)與生活娛樂(威秀影城/遠東飯店/古華飯店)客戶經營B.數據分析 I 透過數據資料系統，研究與分析會員消費行為，提出有效之行銷策略C.行銷操作 I 針對目標會員規劃點數活動，透過多元溝通管道、促動會員產生消費行為、有效提高品牌忠誠與貢獻，達成業績目標天昱生物科技股份有限公司(DR.WU) I 公關部主管Aug. 2009 - Aug. 2011 A.廣告媒體採購 I 廣告素材企劃，年度全媒體預算規畫B.媒體關係 I 新聞稿撰寫、媒體採訪、記者會提案與異業合作洽談

Ivory (Wen-Chi) Wu's Current Company Details
NOVA DESIGN 浩漢產品設計

Nova Design 浩漢產品設計

View
Brand Strategy Department Director
None
Website:
e-novadesign.com
Employees:
89
Ivory (Wen-Chi) Wu Work Experience Details
  • Nova Design 浩漢產品設計
    Brand Strategy Department Director
    Nova Design 浩漢產品設計
    View
  • Nova Design 浩漢產品設計
    Brand Strategy Department Director
    Nova Design 浩漢產品設計 May 2024 - Present
    台灣 臺北市
    View
  • 風傳媒 The Storm Media
    Director 總監
    風傳媒 The Storm Media Dec 2019 - Jun 2024
    台灣 臺北市
    View
  • Happygo Integrated Marketing Company
    Assistant Manager
    Happygo Integrated Marketing Company 2012 - 2015
    台北市
  • Dr.Wu Skincare Co., Ltd.(達爾膚生醫科技股份有限公司)
    Public Relations Manager
    Dr.Wu Skincare Co., Ltd.(達爾膚生醫科技股份有限公司) 2010 - 2012
    台北市
    View
  • Uni-Style Pr 聯太公關
    Public Relations
    Uni-Style Pr 聯太公關 2010 - 2012
    台北市
  • City Publishing Ltd. 城邦出版集團
    Beauty Editor
    City Publishing Ltd. 城邦出版集團 2007 - 2010
    台北市

Frequently Asked Questions about Ivory (Wen-Chi) Wu

What company does Ivory (Wen-Chi) Wu work for?

Ivory (Wen-Chi) Wu works for Nova Design 浩漢產品設計

What is Ivory (Wen-Chi) Wu's role at the current company?

Ivory (Wen-Chi) Wu's current role is Brand Strategy Department Director.

Who are Ivory (Wen-Chi) Wu's colleagues?

Ivory (Wen-Chi) Wu's colleagues are Reynan Chen, Nova Design, Rubens Celso De Menezes, Kong Veasna, 何彦超, Jorge De Leon, Eu Presthes.

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