Isabel Pimentel De Unamuno Email & Phone Number

Panama

Panamá, Panamá

Panama

- Owned the product’s strategy by executing and maintaining the product’s roadmap according to plan.- Managed cross-functional team and stakeholder communication. - Executed the A&P budget to create marketing materials, campaigns, and events.- Managed creative development and execution of marketing campaigns. - Reviewed and copyedited internal and external communications.- Analyzed data and presented sales forecast for business planning; Made volume allocation as needed. - Trained the sales force on product promotion.

Panama

- Orchestrated and participated in international events (JIS Show – Miami, FL. 2018; TFWA World Exhibition & Conference – Cannes, FR. 2019) to increase networks with vendors and clients.- Co-produce practical and attractive product displays at POS.- Trained client's sales staff on visual brand management.- Executed content writing projects within company’s marketing campaign strategy.

Balboa Ave. Panama City, Panama

- Visit current and potential customers to assess needs and/or promote products.- Develop new contacts and leads through cold calling and online research.- Examine market potential and conduct sales tracking and reporting.- Analyze market and sales data for the development of corporate presentations.

Ave. Balboa, Ciudad De Panamá, Panamá

- Support sales staff by providing sales data, market trends, forecasts, account analyses, and new product information.- Adapt artwork for customers.- Vendor management for promotional materials. - Develop and translate the copy for social media platforms, website content, and direct mail.

Panama

- Understanding of the client's objectives for the elaboration of advertising campaigns or events coordination.- Coordinate and ensure the production of campaigns, lead times, and billing.- Coordination with/between vendors and customers.- Budget management.- Evaluation and contribution to creative and graphic development.- Co-development of strategies and definition of the communication approach.- Media plans collaboration.

Panamá

- Sell a portfolio of products and services by establishing contact and developing relationships with prospects (cold calling).- Present company solutions, products, and services.- Maintain and update customer database. - Develop and implement email marketing (MailChimp) and SEO campaigns (Google Adwords).- Write and proofread marketing copy for online campaigns.- Run social media channels.- Organise and attend events such as conferences, breakfast meetings, and fairs.- Source advertising opportunities in the media.- Work closely with vendors to design/produce marketing materials.- Help with QA by testing functionality and usability of software.

Panama

- Content selection, curation, and management of up to 11 fan pages belonging to both local and international brands. - Facebook Ads management- Competitors brands' analysis.- Follow-up of the creative/graphic team's work. - Vendor management.- Support in other administrative tasks.

Mba, Master In Business Administration With Emphasis In Marketing, Cum Laude

Specialization, Senior Management, Magna Cum Laude

Bachelor'S Degree, Marketing And Advertising With Emphasis In Graphic Design, Honorable Mention

Bachelor'S Degree, Marketing And Advertising With Emphasis In Digital Video Production, Honorable Mention