Izhak Saar Email & Phone Number

Israel

Yummi is a market place for prepared food, that is about to revolutionize the food industry worldwide , We help people eat better by connecting personal chefs to customers who seek and appreciate good,wholesome foodIsraeli site - www.yummi.co.ilGlobal site (coming soon) - www.yummi-food.com

Israel

• Head of the marketing strategy- initiation and implementation • Managing Azrieli malls' marketing and projects managers • Implementing marketing automation and innovation • Leading marketing campaigns- main message planning, media planning and monitoring according to success criteria • Implementing Market researches, creating content activities and initiating cooperation with parallel companies

Tel Aviv Area, Israel

· Leading and planning the marketing strategy of the company· Leading marketing campaigns- main massage planning, media planning and monitoring according to success criteria· Implementing Market researches, creating content activities and initiating cooperation with parallel companies· Building leading real estate brands

· Annual and quarter Sales budget planning, sales promotions and pricing planning with analysts · Leading the marketing strategy: In charge of the Brand's book, Brand opener, the products and packaging design and portfolio acoording to distrebution limitations, planning the Brand's KSF and Action hinges and implementation of the work plan· Products and packaging development- working with the intertational R&D, manging sensoric and concept tests, working with the production division and packaging suppliers· Leading marketing campains- producion budget and media planning, Leading the campain's creative from idea through story board, link test and execution· Managing the brands digital strategy- creating and managing the brands' content in a web-based environment, "developing ads that our target audience chooses to watch", delivering multichannel campaigns across the web, social media, SEO, SEM, and mobile and monitoring the effectiveness of the digital campaigns. Received the 2014 Manager Excellence award for succeeding in leading these brands to great results from the company's management

· Managing the company's brands in POS and in retail chains, in charge of Planogram and variety planning· Managing 3 category managers- "on the go" and fast food category manager, HORECA category manager and restaurants and coffee chains category manager· Managing the business and innovation development in the POS.· Developing the digital strategy- starting from pre- shop online shopping to digital shopping apps development and digital in store signage.

Managing Yoplait Brand to meet sales goals, M.S and Brand Values,Products and Packaging development,Managing the brand's Marketing communication

Managing the Marketing Strategy and the Marketing communication

Haifa Area, Israel