Izzy Hall Email & Phone Number

United States

Orthogonal is a software developer that improves patient outcomes faster by helping MedTech firms accelerate their development pipelines for Software as a Medical Device (SaMD), digital therapeutics (DTx) and connected medical device systems. The way we do this is by fusing modern software development and product management techniques developed in other industries (such as Agile, Lean Startup, User-Centered Design and Systems Thinking) with the regulated focus on safety and effectiveness that is at the heart of the medical device sectorAs a Content Writer and Strategist, I develop strategy and lead multi-channel content creation that reflects Orthogonal’s brand, voice and position in the industry. I collaborate with the CEO, senior leadership and key external partners to develop compelling content, including blogs, white papers, website pages, case studies, promotional emails and social media posts. I helped Orthogonal redesign their website, and continue to generate new copy to communicate our services and expertise to potential customers. I am also responsible for the graphical elements of the website, combining my expertise in illustration, graphic design and photo editing to create professional-level visuals.

Highland Park, Illinois, United States

Scholarships.com is the premier college scholarship search website. For over 20 years, Scholarships.com has provided students an easy and free way to access millions of carefully vetted scholarships. A free scholarship search connects students in mere minutes with hundreds of opportunities that they qualify for based on their academic interests, grades, test scores, background and more. As a Content Writer and Digital Marketer, I led and executed marketing strategy and content for platforms such as the bi-weekly blog, email newsletter, website resources and social media pages on Facebook, Twitter, Instagram and LinkedIn. I was also responsible for client relations, including leading client projects in the form of data list purchases and email campaigns, as well as managing invoicing and accounts receivable. I personally reviewed, researched and vetted over 5,000 scholarships.

Northbrook, Illinois

Crate and Barrel Holdings is a member of the Otto Group and employs 7,500 associates across Crate and Barrel and CB2. With over 100 stores and franchise partners in 9 countries, they are an international destination for contemporary and modern furniture, housewares and decor that help people Welcome Life In. Their lifestyle brands offer inspired living through high-quality products, exclusive designs, andtimeless style - all powered by digital design and visualization tools that provide seamless shopping solutions in-store and online.As a contract-based editor, I joined the in-house Editorial team and was integrated into the many ongoing projects the team handles, including writing catalog product copy for both Crate&Barrel and Crate&kids publications, proofreading print and email blast materials, designing messaging for promotional sale campaigns across all media channels, creating seasonal marketing materials for in-store use and spearheading the approval process for new mover mailers.

Chicago, Il

Landor is an international marketing firm that designings for the future—in ways that make sense right now. They are strategic experts and creative explorers committed to solving complex challenges. With smart tools and global resources, they examine the implications of every brand choice, create new experiences, and open doors to opportunity. They partner with clients across industries and categories, products and services, continents and cultures, and do business all around the world. As a freelance member of the Naming and Verbal Identity team, I reported to the head of the department and worked on brand name, brand voice, brand character and brand name ideation projects.

Chicago

Mindsview is a fully integrated insight, innovation and brand strategy firm that sees beyond the obvious to discover opportunity, devise strategy and create innovative solutions. Their unique blend of insight-driven strategic thinking, robust analytical capabilities and creativity enhanced by multi-industry experience fosters unexpected perspective and provocative thinking that drives robust growth solutions.As a marketing assistant, I worked with one of the company's founders in a variety of tasks including data organization and synthesis, analysis, transcription, name and branding ideation, proofreading, copy-editing and website QA.

Highland Park, Il

The Art Center Highland Park is a not-for-profit visual arts organization that has been part of the community since 1960. It provides a visual arts education to Highland Park and its surrounding communities, assuring access to the arts for all ages and cultural interests. This vigorous community-centered organization inspires everyone from tots through seniors to achieve and transform their world through more than 400 art classes offered annually in photography, oil and acrylic painting, watercolor, pastel, mixed media painting, ceramics, jewelry making, metalsmithing, digital arts, fiber art, mosaics, assemblage and more. TAC also brings national and regional art of established and emerging artists to our galleries through 20 exhibits of contemporary art each year to the surrounding community and Chicagoland area.As a Marketing Specialist, I design and prepare Constant Contact emails to send to the organization's email base. I also provide support on the Wordpress-run website by updating and adding custom graphics and organizing new session class data.

Greater Chicago Area

Zoro is an industrial and small business supplier that has been helping people who do since 2011. Zoro makes it easy to get the products you need to clean, build, and fix almost anything, with millions of products at great prices. From tools to industrial heaters to shower curtains and electrical equipment, Zoro boasts a huge selection of items and a knowledgeable and responsive service team who can help you find the right item for the job.As a project-based copywriter, I reported to the head of SEO marketing and wrote unique copy for hundreds of Zoro product categories designed to help grow Zoro's search engine presence.

Greater Chicago Area

VerdanaBold is a private creative firm that helps executive leaders, brands and keynote speakers activate audiences with boldly effective PowerPoint presentations. Their mission is to help companies define, visualize and strengthen narratives. Their services include everything from story and design concepting to presentation templates and systems. Their clients span health care, education, consumer products and B2B companies. As a freelance proofreader and copy-editor, I reported to the president and assisted with presentation optimization suggestions for the client.

Glenview Il

The Arts of Life advances the creative arts community by providing artists with intellectual and developmental disabilities a collective space to expand their practice and strengthen their leadership. In my role as a studio assistant, I aided artists in the art-making process, contributed to the upkeep of the studio and assisted with filing and organization tasks.

Studio Art And English, Creative Writing, Art

Activities and Societies: WMXM 88.9 FM, Phi Beta KappaGraduated Summa Cum Laude with a 3.9 GPA. Inducted into Phi Beta Kappa April 2016.

Certificate, Full-Stack Web Development

Completed full-stack web development boot camp held at Northwestern University.