Izzy Gladstone Email & Phone Number

London, London, Gb

London, Gb

- Build engaged communities around the Reuters Events Pharma businesses: Commercial, Market Access, Medical Affairs, RWE, Marketing and Clinical Development through exceptional content, personalized digital marketing and insightful social media interactions - Continue to develop Reuters Events' brand as one that shines the light on the amazing work pharma does and supports work to make pharma more open and valued

London, Gb

Optimising the PR and marketing strategy for eyeforpharma's Barcelona conferenceDeveloping an online content strategy for eyeforpharma's Barcelona conference

The Aurora Project is a non-profit volunteer group of pharmaceutical professionals and patient advocates, all of whom are passionate about advancing the industry's focus on the patient and wider society. The group began with a major global survey, launched March 2016, to assess how far pharmaceutical executives are prioritising the patient in their plans. Results showed an unfulfilled desire within industry ranks to advance initiatives more quickly and cited several areas for improvement. From this survey spawned a range of new initiatives, several of which we will be telling you about shortly.The project was co-founded by Jill Donahue and Paul Simms.

- Provided coaching and consulting senior management on social media techniques to help drive sales for Healthbox - Instructed to Healthbox on how to optimization a brand presence on social media - Advised on how to effectively use online content to increase brand engagement and drive sales

London, Gb

Developed and executed a content strategy that differentiated eyeforpharma from the "noise" and positions the organisation as an influential and trusted source for senior-level pharmaceutical executives.

Chicago, Illinois, Us

Huthwaite Asia-Pacific is world-leading sales and marketing performance improvement company.I improved the performance of sales and marketing teams in Thailand and regionally across all industry sectors through a deep understanding of global sales and marketing best practice and how to drive behavioural change.I was responsible for driving business for Huthwaite in Thailand and further expanding reach by developing and executing prospecting, marketing, social selling, thought-leadership and business development strategies.

Chicago, Illinois, Us

Huthwaite Asia-Pacific is world-leading sales and marketing performance improvement company.I managed a portfolio of accounts in the pharmaceutical and medical industry developing and implementing industry-leading sales performance improvement projects.During this time I worked with customers to audit, develop, implement and drive sales force effectiveness programmes to create value with customers and drive differentiation and business results.One of my priorities was to position Huthwaite as a sales effectiveness thought leader in the pharmaceutical and medical industry by developing email marketing, social media and event campaigns. As a result of this, an internal case study was written about my success as a sales consultant who used content to generate leads, increase web traffic and increase number of healthcare opportunities in the pipeline.I have a deep understanding of world-renowned selling methodology SPIN Selling and how companies can apply it to differentiate and create value with customers

Led and managed eyeforpharma's Australian and Asian business which included developing and executing sales, marketing and operational strategies. Within 1 year, I had successfully built a sustainable business model for eyeforpharma events in Australia. Success came from my thorough knowledge of conference product development, direct B2B marketing and sales and through my ability to position eyeforpharma as a thought-leader in SFE and Marketing effectiveness in the region.

Managed a team of 14 conference organisers developing and selling conferences on a wide range of topics including marketing, sales force effectiveness, patient compliance, eCommunication, eBusiness and Forecasting for the pharmaceutical industry in Europe, the USA, Latin America, Japan, China and Asia-Pacific.and oversaw their sales and marketing plans. Responsible for driving revenues and maintaining costs for over 20 events a year with high growth expectations and a budget of $5 million. As a fast-growing business (when I started I was managed 4 conference organisers), I implemented processes, plans, strategies and training to drive the sustained success of the business over time.

London, Gb

Grew eyeforpharma's flagship event, Sales Force Effectiveness Europe from a conference with 350 delegates to the world's biggest and most important pharma sales strategy conference with over 700 delegates. As part of that, I built up a strong network of senior-level executives in SFE in Europe and have a deep understanding of the trends and best practice in this space.

Professional Certificate, Marketing - Specialist B2B Pathway

Ba, French & History Of Arts

Education record