-Have great interests and passion in the working areas of marketing activity planning, brand promotion, advertising and media planning, and English secretary;-Have basic understandings of Korean;-Independent, positive, assiduous, sincere and trustworthy;-Like to create new ideas; -Have good team spirit.
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Brand DirectorShanghai Jiefeng Food Co., Ltd. Mar 2021 - Aug 2021Shanghai, ChinaResponsibilities:-Writing the promotional plan of American Health Care Food Brand, Livevigon;-Writing brand story and product stories;-Product promotional copywriting;-Translation of product package;-Designing product promotional slogan;-Setting up brand official website and translation of the copywriting into English;-Building "We Media" channels for the brand, including official WeChat accounts (service and subscription), WeChat video account, offical Tik Tok account, and Xiaohongshu sharing account;-Writing the promotional plan of "We Media" and promotional contents of the whole-year PR calendar;-Writing the location selection plan and time schedule of investment meeting (country wide);-Collecting and updating the researching reports of health care products;-Assisting the internal trainning for the company;-Attending industrial exhibitions and conferences, and learning the updating industrial knowledge;-Building the team members of Branding Department, including brand designer and "We Media" copywriter.
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Manager Of MarketingMaitrox Smart Supply Chain Inc Nov 2017 - May 2019Shanghai, ChinaResponsibilities: -Branding; -Copywriting (hot spots, holiday poster design, company news and industrial news); -SEO; -Marketing activities planning; -Aapplying for government programs and public relations; -Industrial meetings and exhibitions arrangement; -Development of corporate identity and culture; -Company internal staff training (Time Management, Business Etiquette, PPT Skills, English e-mail writing skills and other courses);-Team management and building.Achievements: -Redesigned the company's official website (both Chinese and English version); -Produced the company's promotional video; -Completed the research reports of automobile, household electrical appliances and after-sales supply chain industries; -Designed the company's promotional materials and product leaflets; -Arranged and attended two large-scale supply chain summits; -Designed 3 group electronic quarterly, "Han Hai You Sheng"; -25 original Wechat articles for the whole year;-Completed the training and teaching tasks for the company’s first talent training camp, including leading the whole team, contacting the lecturers, writing the training courseware and collecting the homework.
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Marketing ManagerShanghai Zhong Min Investment And Development Co., Ltd Jan 2015 - Jan 2017ShanghaiResponsibilities:-Planning the promotion of company website and platform website;-Promotion and copy writing on Wechat, Micro-Blog, and Baidu;-Planning the off-line large-scale activities and writing the operational guidelines and rules of all kinds of activities;-Drafting the poster copy of holiday promotional activities and media advertising copy;-Writing the relevant promotional copy of new products and assisting the plans of supplier promotional activities;-Contacting with the buyers and suppliers, understanding their requirements and organising large-scale procurement conference.Achievements:-Applying for the public Wechat, micro blog, and Baidu account of “Join Me” and being responsible of its promotion and operation.
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Operations ManagerProjects Abroad Jan 2014 - Jun 2014ShanghaiResponsibilities:-Paying attention to the latest flight details, receiving foreign interns coming from all countries to Shanghai at the airport, making arrangements of their accommodation and their registrations at the police station; -Communicating the situation of every foreign intern with the companies they do internships ahead of time through emails and phone calls, and arranging the positions of their internships according to the working schedule of each company;-Contacting closely with those companies, carrying out regular visits with foreign interns and collecting feedbacks from the companies; -Regularly contacting with all the foreign interns in Shanghai, dealing with all the problems they encounter with in Shanghai, and organizinge cultural exchanging activities and social dinners, e.g. learning stuffing dumplings and Chinese Kongfu, appreciate lanterns in Yu Yuan Garden at Lantern Festival, assisting for a primary school in suburbs with repainting old ping pong tables.Achievements:-Organized and planned the “Global Shark Campaign”, which was a class of shark protection, at Zi Luo Lan School in Zhoupu; -Organized and planned the cultural exchanging activities of repainting old ping pong tables and carrying out a football match according to the 2014 World Cup at Zi Luo Lan School in Zhoupu. -
Brand Management SupervisorLecast Group Jan 2013 - Dec 2013ShanghaiResponsibilities:-Writing PPT introductions of the Group's subsidiaries and branch offices;-Writing the Group introduction for the marketing promotional activities;-Writing presided drafts and news releases for the Group’s marketing activities, and receiving visitors of the activities;-Designing the frameworks and integrating the contents of the Group's Quarterly and the Group’s brochure;-Integrating and renewing the contents on the Group's official website.Achievements:-Founded the Group’s Quarterly-- “Inspiring Integrative Perspective”;-Made the Group’s brochure;-Presided over the Strategic Cooperative Meeting of IBM VIP clients.
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Marketing SupervisorChengxin Green Intergration Nov 2010 - Jan 2013ShanghaiResponsibilities:-Be in charge of marketing promotional activities;-Advertising on industrial magazines; -Organizing,arranging,and planning industrial conferences,forums and exhibitions; -Designing and making company brochure;-Helping to translate articles in company magazine, “Economy”, which is about the tendency of green industry;-Daily work of communication and posting magazines to VIP clients;-Attending meetings of Chengxin Group and Marketing Department, and writing meeting minutes.Achievements:-Supporting the issue of company magazine, “Economy”;-Accomplishing the design and production of company's new brochure;-Selecting the brand management companies that could cooperate with our company for a long time and compare their advantages and disadvantages;-Planning, designing, estimating and summarizing the launch of the advertisements on the famous tobacco magazine, “China Tobacco”;-Writing the marketing plans and summary reports during the half year time and at the end of every year;-Being responsible of the reception of foreign guests and the arrangements of their accommodation for the “China-UK Sustainable Development Forum” that our company supported;-Being responsible of the reception of guests and distribution of materials for the “CEIBS Member Club Golf Competition” that our company sponsored;-Planning the “2012 China (Shanghai) International Hotel and Construction Lighting Exhibition” and arranging the whole schedule of the person in charge during the exhibition;-Planning the “Model Display Area in Wujin District of Changzhou” and making the display boards;-Planning and adjusting the third promotional website of our company, “www.lowcarbonnet.com”, and updating the information of each sector;-Estimating, noticing and arranging the activities from the association, “EMCA”;-Translating the documents of tender in both English and Chinese for our company’s foreign client, EMAG.
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Pr ManagerLinks-Group Co., Ltd Aug 2010 - Oct 2010ShanghaiResponsibilities:-Periodically visiting clients of medical industry;-Planning for press release of medical companies,including the arrangement of previous planning,schedule,preparation of gifts, media interviews,publishing and translating news release,and writing reports after each press release;-Internal training of company rules and regulations,information of medical industry, and PPT written model of PR activities.
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Marketing AssistantUnion Advertising Co., Ltd Jun 2009 - Aug 2010ShanghaiResponsibilities:-Writing advertising plans for sales department;-Collecting information of advertising markets;-Writing research reports of advertising markets;-Preparing training materials of writing PPT plans for the department training meeting on every Friday.
Frequently Asked Questions about J Q
What is J Q's role at the current company?
J Q's current role is Maitrox Smart Supply Chain Inc - Manager of Marketing.
What schools did J Q attend?
J Q attended University Of Waikato, 上海交通大学, 上海外国语大学.
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