Co-Founder & Ceo
Managed the overall strategy and operations with a team size of up to 70 people who were involved in the business of mobile content services, mobile marketing, digital marketing and music based strategic marketing programs in collaboration with major music labels and various blue chip brands.Tasked with the corporate mission to diversify into the media business in 2010 led to the launch of WOWLOUD, Malaysia’s first ad funded music streaming service at the end of 2011. WOWLOUD is a music… Show more Managed the overall strategy and operations with a team size of up to 70 people who were involved in the business of mobile content services, mobile marketing, digital marketing and music based strategic marketing programs in collaboration with major music labels and various blue chip brands.Tasked with the corporate mission to diversify into the media business in 2010 led to the launch of WOWLOUD, Malaysia’s first ad funded music streaming service at the end of 2011. WOWLOUD is a music streaming service that runs on computers, smartphones and smart TVs where the service was subsequent launched with U Mobile as a value added and data bundle service in 2012. Assisted in the business planning, fundraising and deployment for Joors, an ad funded mobile internet broadband service which was launched in Sweden in March 2012. Worked closely with the Joors Media team to develop suitable advertising formats and inventory for the Joors platform that suited the requirements of Swedish advertisers. The service was successfully launched with Entercard, the largest credit card issuer in the Nordic region and LO, Sweden’s largest labour union. Show less