To manage the strategic direction and operational performance of the Production Business across the Nordics, Netherlands, Central Eastern Europe, Israel and Turkey. Act as the Lead for the Graphic Communications business and support key sales cycles. Specific focus on growing the production colour business and developing the Production Inkjet business.Ensure full product and service portfolio coverage across the territory, via direct and indirect channels.Provide required support to countries in sales and marketing activities and coordinate with relevant Xerox teams. Develop the local resources and train as requiredPropose and implement the right production strategy which will help the organization achieve its business growth goals.

Responsible for managing the Xerox high end production colour business in Developing Markets. Delivering marketing and sales programs that drive the business. Developing and implementing customer business development programs across Developing Markets.

Delivered and Developed Sales Training for Xerox Production Colour porfolio and iGen3

Responsible for delivering the Production Colour target for Graphic Arts in the West London region.2002 – 184% plan2003 – 207% plan

Responsible for achieving and Managing the PSG target for Ireland in Graphic Arts.Responsible for launch and marketing of Xerox Production Colour in Ireland. Responsible for the achievement of the Production Colour target.

Responsible for delivering the Production Colour target for the Business Team in the West London region