In this role, I'll be collaborating closely with the Executive Director and department leaders to craft an impactful and sustainable audience strategy. Through skillful, thoughtful, and confident leadership, I aim to facilitate meaningful engagement and drive growth for Science Friday’s long-standing radio program, podcasts, and digital audiences.Science Friday has always been a beacon of curiosity and wonder, making science fun and accessible for everyone. I can't wait to support public media and help bring the fascinating world of science to even more people!Curious about what we do? Check out our website and subscribe to our award-winning podcast – it's truly amazing! 🌐🎧

YNPN-NYC is a chapter of the Young Nonprofit Professionals Network (YNPN), a national network that activates emerging leaders by connecting them with resources, people, and ideas. Since 2002, the NYC chapter has been cultivating young nonprofit professionals who are strengthening our communities.MISSIONYNPN NYC develops the social leaders of tomorrow by creating connections, enhancing skills, and inspiring achievement.VISIONEvery person with the passion to see a better world can have a positive impact on the lives of others.

Sundry Communications is what happens when an anthropologist and an investigative reporter join forces to help brands increase their visibility and impact. We have more than 40 years of combined experience crafting creative communications and marketing strategies for nonprofit and for-profit organizations.

The Women's Refugee Commission (WRC) advocates for the rights and protection of women, children, and youth fleeing violence and persecution. WRC researches their needs, identifies solutions and advocates for programs and policies to strengthen their resilience and drive change in humanitarian practice.Over the last six months, I've managed WRC's marketing and communications efforts in the absence of an in-house communications team. I've been working closely with the new Director of Communications, who began in May, to transition all activities.

Young Survival Coalition (YSC) is the premier global organization dedicated to the critical issues unique to young women who are diagnosed with breast cancer. YSC offers resources, connections and outreach so women feel supported, empowered and hopeful.- Executed tactical communications plans for a $5M nonprofit organization supporting young women with breast cancer. - Prepared, implemented and supported communications strategies for YSC programs and events including the National Summit, Regional Symposia and peer to peer fundraising efforts. - Managed YSC’s communication channels including the website, blog, social media, and email, resulting in a 26% increase in digital engagement and 45% increase in survivor engagement across all platforms. - Successfully executed a content survey, the results of which helped redefine YSC’s content marketing strategy that included a focus on blogs and curated emails for specific target audiences. - Solely responsible for YSC’s blog, which features posts twice per week resulting in a 400% increase in traffic to YSC’s website.- Managed all email marketing including a monthly newsletter, which saw an increase of over 50% in open rates and a click-through increase of over 45% during my tenure. - Reported communication analytics and documented measurable results for all marketing and communications programs and projects.- Managed YSC’s media relations by selecting placement with the greatest impact to reach organizational goals and responding to all inbound media requests.- Supervised one staff member and coordinated with multiple contractors, vendors and department interns.

DCF Advertising is a dynamic full-service advertising and social marketing agency based in New York City and founded in 2000. DCF has significant experience creating and managing all elements of integrated multi-media communications programs for clients in both the public and private sectors.DCF tackle broad social, civic and health issues: their award-winning campaigns have focused on anti-smoking messages, awareness of teen problems and the healthfulness of NYC drinking water, just to name a few.- Developed and cultivated the ongoing relationship between boutique advertising agency and clients.Spearheaded the strategy and expansion for integrated projects and services.- Investigated media outlets for product and service placement based on appropriate target audiences.- Advised on new media trends and best social media practices for current and future campaigns.- Managed agency workload and staff assignments on both long and short-term projects.- Implemented and managed a project management system for the agency.- Lead writer on business proposals (RFPs) and created presentations for new business.

The Cause Marketing Summit is an opportunity for nonprofit professionals and civic-minded business professionals to team up for the greater good. This interactive summit showcases best practices in cause marketing. Content experts will present case studies about cause marketing efforts that have been successful and mutually beneficial in the past. Participants will engage in creating their own cause marketing strategy.Nonprofits are competing for funds now more than ever and brands are being challenged by consumers to be more socially responsible. The Cause Marketing Summit will teach organizations and companies how to take their brand to the next level with cause marketing.At the Cause Marketing Summit, participants will learn how to create authentic, and inspiring content with cause-minded professionals across all sectors.- Collaborated with CMS founder to plan and implement the Summit.- Developed a strategic marketing plan and executed digital ad campaign.- Planned complementary events including a meet-and-greet for guest speakers and a networking happy hour.

F.Y. Eye is 501(c)(3) organization that works exclusively with nonprofit and government organizations to develop and expand their marketing and communications strategies. F.Y. Eye offers low and no cost advertising solutions as well as free consulting for any marketing initiative. - Planned and executed over 60 paid advertising campaigns including on various platforms including digital, print, social media, email, and out-of-home.- Disseminated over 212 public service announcements (PSAs) on behalf of over 150 different nonprofit organizations via a digital signage network.- Continuously explored new media options and developed relationships to expand press strategies to ensure editorial coverage for clients’ programs and events.- Conducted marketing workshops and presented at conferences and nonprofit events.- Prospected and cultivated new host organizations to join a Digital Signage Network. Over my 5-year tenure, I grew the network by 680% to 108 screens at 71 nonprofit locations.- Assessed the Digital Signage Network quarterly and reported usage per contract agreements.- Created and managed a Graphic Design Internship Program for students and recent graduates. Since its inception in 2009, seven designers have had the opportunity to work with clients on creative projects.- Developed FY Eye’s brand identity, which included a logo, business cards, letterhead, and a media kit and fully executed FY Eye’s website.

- Developed and maintained strong agency/client relationships. Spearheaded the strategy and development for integrated projects and strived to improve services for clients.- Managed clients during project development. Ensured overall client satisfaction, managed expectations, and guaranteed work completion based on estimated timelines. - Led all media research and purchasing including digital, print, out-of-home, radio, and television. - Responsible for all talent recruitment, management and payment for SAG and non-union talent.- Managed all bookkeeping including invoicing, employee time sheets and vendor/contractor billing.- Handled all HR activities including hiring, onboarding and performance appraisals.

-Handled all talent casting and management for the NYC Homeless Campaign, Harlem Second-Hand Smoking Campaign, NYC Teen Mindspace Campaign, NYC Blood Pressure Monitoring Kiosk Campaign and the World Trade Center Health Information Website.- Managed clients during project development. Ensured overall client satisfaction, managed expectations, and guaranteed work completion based on estimated timelines. - Led all media research and purchasing including digital, print, out-of-home, radio, and television. - Responsible for all talent recruitment, management and payment for SAG and non-union talent.- Managed all bookkeeping including invoicing, employee time sheets and vendor/contractor billing.

- Supported strategic initiatives through intelligence gathering and research analysis with a focus on ethnic and at-risk communities.- Conducted focus groups to assess target audience receptivity; recruited, managed, and led discussions with youth advisory boards to facilitate campaign development.- Researched and assisted with Request for Proposals (RFP) for new business and presentations for clients.