-Create and plan all social content across TikTok, Instagram, Facebook, and Pinterest-Oversee paid ad campaigns on Meta-Plan and manage brand events locally and nationally-Create marketing campaigns with local and national partners-Coordinate photoshoots for new products and collections-Manage newsletter, blogs, and all other organic content-Engage with customers, fans, and clients across all socials-Direct talent in all content creation for personal and brand use-Collaborate with influencers to grow brand awareness-Work with the press to promote new partnerships and collections

• Strategically planned and booked media campaigns for clients• Worked with vendors to maximize campaign efficiency • Optimized programmatic advertising campaigns• Produced monthly analytic reports• Presented marketing strategy to potential new clients • Managed client budgets in accounting software• Worked with Google AdWords and Analytics to improve client SEM campaigns

• Transfer marketing data across multiple platforms, SharpSpring and BrightDoor• Create client jobs in Webvantage platform• Research client competitors and assess their SEM optimization• Research locations for clients to reach new target markets• Update social media events for clients