Head Of Ecommerce
CurrentOwnership of the digital marketing department's P&L, structure and analyse performance marketing campaigns with thousands in spend per month, and develop custom web apps to help achieve business objectives. Year one: - Online revenue up 60% compared to preceding 12 months- Mobile conversion rate up 44%- IER Retailer of the year 2023- Sirius Group large retailer of the year 2023- Moved into a new 45,000+ sq ft warehouse in Trafford Park to meet demand- Listed on key referral websites- Listed on Amazon marketplace- Personally developed a delivery and collection date picker at checkout to give accurate delivery times to customers without manually contacting them.- Developed a bespoke price monitoring tool checking up to 12,000 appliances across the industry. - Custom Amazon price matching app to help win the Buy Boxes.