CHUM CHUM ONLINE is a pioneering grocery eB2B platform proudly operated by SPX, the largest consumer goods distributor in the eastern region of Thailand. With Gross Merchandise Value (GMV) exceeding THB 1.2 billion in sales, we serve a vast network of over 10,000 retailers.Our commitment to excellence is evident in our partnerships with more than 20+ leading principals. These collaborations enhance our end-to-end services and empower local retailers to maximize their product… Show more CHUM CHUM ONLINE is a pioneering grocery eB2B platform proudly operated by SPX, the largest consumer goods distributor in the eastern region of Thailand. With Gross Merchandise Value (GMV) exceeding THB 1.2 billion in sales, we serve a vast network of over 10,000 retailers.Our commitment to excellence is evident in our partnerships with more than 20+ leading principals. These collaborations enhance our end-to-end services and empower local retailers to maximize their product offerings.Powered by cutting-edge technology from Vxceed, CHUM CHUM ONLINE is an "all-in-one" eB2B platform. It equips retailers with a multitude of services, including product sourcing, omni-channel demand capture, efficient middle-mile management, dynamic last-mile delivery, e-Payment, and micro-financing – all seamlessly integrated into a single platform.In the rapidly evolving retail landscape, CHUM CHUM ONLINE stands as the premier technology platform for retailers and suppliers. Through our innovative eDistribution technology, we not only maximize product placement but also facilitate the expansion of product assortments for our suppliers and partners.At CHUM CHUM ONLINE, we are committed to enriching the lives of local Thai communities. Through strategic collaborations with global and local principals, we aim to democratize technology, enabling millions of small retailers to experience sustainable growth. Hand in hand with our business partners, we strive to offer affordable consumer products and the highest quality services through innovative technology for the betterment of Thai communities. Show less

Managed largest sales unit of Unilever Thailand, distributive trade, with 15bn Bht of Sales (500m USD). Turnaround GT back to growth. Revolutionize eDistribution and technology enhancements for distributors.

Managed 5bn Bht (150m USG) account with cross categories sale that held record for eight quarters consecutive growth.

Led the strategic formation for go-to-market for CD. Planned resource deployment and long term growth horizon for general trade. Member of SCOM for key projects, both global and local implementation.

Led the implementation of next generation distributor management system (NGDMS) or LeverEdge for Unilever Thailand. Landed first ever online DMS platform across SEA markets.