Jack Markavage M.S. Email & Phone Number

San Francisco, Ca, Us

Northbrook, Il, Us

Northbrook, Il, Us

San Francisco, Ca, Us

➤ Specialties - Quantitative Market Research | Survey Design and Analysis | Data Visualization | Statistical Analysis | Data Mining | Ad Hoc Data Analysis | Developing Data Pipelines for Snowflake & Looker via SQLAs the sole Quantitative Analyst on the Product Research team, daily responsibilities include the execution and management of various quantitative market research surveys and ad-hoc data-analysis initiatives, from conceptualization and coding, to analysis and insight documentation. -Utilized various supervised and unsupervised data mining and statistical techniques, including regression, k-nearest neighbors, decision trees, random forests, and cluster analysis, in the completion of both ad-hoc product research requests and company-wide initiatives. -Assisted in the development and management of internal data resources and student usage data collection while serving as the team's "data guru" for internal primary data resources. -Worked directly with engineering to identify and resolve discrepancies in Snowflake and Looker SQL queries. Develop and lead internal training sessions, such as introducing psychological concepts and principles critical to driving effective data visualization and communication. -Work cross-functionally with other teams to assist in survey development and quality control for all quantitative surveys produced company wide.

➤ Specialties - Product Research and Strategy | Quantitative Market Research | Data Visualization and Communication | Dashboarding | Accelerated Growth Strategy | Data Consolidation | Ad Hoc Data AnalysisAuctive is a management consulting firm in the food and beverage industry that focuses on accelerated growth strategies to optimize and expand beverage and food products in new and existing channels and markets; consulting for Fortune 500 consumer goods companies such as Nestlé Global and Campbell’s Soup Company.-As the lead Market Research Analyst, I worked closely with the CEO to define market KPIs, lead data analysis and visualization efforts, and present actionable recommendations and insights to key executives at significant client facing meetings.-Combining a deep expertise in agriculture business with strong analytics, I consistently leveraged internal databases, B2B company sales data, and point of sale market research to develop data-driven growth strategies including channel prioritization, route-to-market systems, market entry, distribution network expansion, and effective selling programs. -Used data consolidation techniques to develop internal data set of 1 million+ rows. Used R to run SQL queries (sqldf package) and statistical techniques in to identify channel and market opportunities.-Projects include working with key executives at Nestle/Dryers Ice Cream, Chameleon Cold Brew Coffee, Nesquik Chocolate Milk, Coffee Mate Natural Bliss, and Nestle Ready-Refresh waters.

El Segundo, Ca, Us

➤ Specialties - Strategic Marketing Analytics | Data Visualization and Communication | A/B Testing | Statistical Analysis | Adstock Theory/Marketing Mix Modeling- Used Adstock theory and Marketing Mix Modeling to determine the prolonged effect of advertising campaigns on subsequent new member acquisitions.- Performed A/B testing on first-time purchase promotional offerings to determine highest performing variation given conversion goal of new member acquisition.- Developed revenue forecasting tool to effectively develop advertising budgets for all distribution channels including social media, television, and print ads.- Lead small team in technical data analysis for development and distillation of insights and recommendations via R, SAS, and Excel. Developed presentation deck via PowerPoint and Tableau for presentation to Senior Vice President of Media and her marketing analytics team.

San Francisco, Ca, Us

➤ Specialties - Data Mining | Statistical Analysis | Natural Language Processing | Data Visualization and Communication- As a member of a small analytics team, I executed various supervised and unsupervised analytics techniques, including cluster analysis, neural network, descriptive statistics, random forests, and logistic regression to analyze ordering patterns of diagnostic radiology as to minimize harm, comply with appropriateness standards, reduce throughput time, and minimize cost for ER patients with multiple presenting medical conditions.- Generated list of low performance hospitals by identifying irregularities in R/Tableau based on size and patient demographics.- Utilized Natural Language Processing (NLP) to identify most frequent radiology order patterns given presenting medical conditions.

Austin, Texas, Us

➤ Specialties - Data Mining | Statistical Analysis | Dashboarding | Data Visualization and Communication | Project Management | Data Cleansing- Determined alternative data signals for the sale of Oracle EPM Cloud products in FY 2018 via the implementation of various statistical modeling, machine learning, and data mining techniques, including linear regression, cluster analysis, decision trees, and random forests.- As Project Manager, provided clear deadlines and weekly objectives to ensure timely compliance with project deadlines, while setting weekly agenda and maintaining a professional and courteous relationship with Oracle via weekly calls.- Awarded “Best Data-Science” by Elena Drozd, Director of Advanced Analytics at Oracle.- Represented Cal Poly’s MSBA program in presenting findings at Oracle Headquarters to senior Oracle executives, most notably Ivgen Guner Senior VP, Global Business Finance.

Chicago, Illinois, Us

Working with various Anheuser-Busch employees on the Central Coast, my role as Cal Poly's Brand Ambassador was to coordinate and execute weekly marketing events with local bars in downtown San Luis Obispo to strengthen Bud Light's brand connection with consumers, and ultimately, increase revenues. My experience served as a valuable opportunity to gain first-hand marketing experience marketing for Fortune 500 company.Weekly Responsibilities Included:-Executing 6 product tastings at provided accounts (bars) during popular times, predominantly nights and weekends-Attending weekly status calls with the Anheuser Busch and Neato teams-Serve as the liaison between the AB Team and your local account contacts to build sales and distribution in your market

Master'S Of Science, Business Analytics

Bachelor Of Science (Bs), Agribusiness/Agricultural Business Operations