President
CurrentTravis & Partners LLC understands the breadth of the consumer electronics value chain, from manufacturing to retail. We assist our clients to establish and/or revamp their market and channel strategy, product offerings and supply chains in order to reduce complexity and increase profitability. We understand becoming a market leader requires organizations to innovate, but they must also develop and implement sell-thru strategies as well as implement plans to increase market share, enhance margin, and access new markets. Jack Travis, President of Travis & Partners, has over 30 years of sales management experience in the consumer electronic and high tech industries. A seasoned detail-oriented sales and marketing executive with extremely strong relationships with both vendors and retailers, Travis has spent the majority of his career with top level CE manufacturers that include such celebrated brands Monster Products, Velodyne Acoustics and Harman International, which includes the prestigious and legendary brands of JBL, Harman Kardon and Infinity Systems.He has been also responsible for the growth and development of such notable brands as Monster Cable and Beats By Dre.Areas of Expertise:Channel strategy development Key account consultation Competitive market analysis Product launch Product positioning Global market entrySales & marketing analysis Licensing / OEM opportunities Opportunity assessment Channel marketing China manufacturing sourcing/outsourcing Sales & distribution development/strategyTeambuilding, Leadership & Mentoring New Business Prospecting
