Jack W Email & Phone Number

新加坡

Singapore

--As a coach, provide consulting services to PDL owners, help them get into specific countries, balance the minimal efforts & fastest speeds.--Provide professional in-depth customization services for customers' existing finance business, such as digital marketing plan design and implementation, customization and deployment of risk control models, report monitoring services, etc.Countries: India, Mexico, Vietnam, Indonesia, China

Beijing, China

--Influence the company's top management team, promote the group company to involve into the new market opportunities.--Personally participate in the market researching process to ensure the solid data is gained, formulate business plans and matching marketing plans. --Build a digital marketing team and execute the plan perfectly.

--Responsible for the customer experience.--Communicate with different business owners within the group, promote and execute a series of projects to enhance the user experience. --Win the trust of the new customers and improve the full channel advertising process efficiency of digital marketing. --Manage the customer service team as department head.

build and manage a full function Digital Marketing team in a highly competitive environment, which includes:SEO team 15 person--Established the largest SEO website system in the P2P industry of China. one-time investment, continuously new customers coming, highest ROI.SEM team 5 persons--Build good personal connection with vender, gain better efficiency & lower CPS cost than traditional SEM with custom DSP-SEM hybrid projects.CPC team 5 persons--based on conversion rate data backtracking and access path model reconstruction of SEO articles on the company's website, customize CPC channel advertisements to obtain unparalleled CPC effects and higher quality traffic than SEO.Mktg Ops Team (8),-- an enhanced marketing operation support team to realize the development and launch of mktg related systems (with the lowest cost and the fastest speed). Includes: 3 PHP Development Engineers, 3 Visual Designers, 2 Business Analysts--Self-built statistical system, reporting system, rapid-iterative AB test system, KPI alarm system, advertising material management systemdrive the KPIs of department to the goal and help company win the annual business plans

--Marketing opportunity management: Promote the digital transformation of the remarketing process, formulate remarketing strategies, manage a total of 80M customers in the group company, and achieve market goals.--Set up a business data analysis team, improve the data support process, ensure the reliability of management reports, and make innovative sales based on data mining possible.--Propose and build an online mall to provide a broader platform for the company's future development.

Beijing, China

Responsible for the traffic penetration rate, order conversion rate, and re-order rate of the company's website:--Managed the company's 30 homepages for different cities and corresponding 20 city homepage-owners with digital strategies & KPIs--Establish a personalized push strategy, improve the user's email open rate, product repurchase rate, and greatly increase the transaction amount, also gain user satisfaction.Responsible for online performance marketing: Find the lowest cost way to acquire new customers /more orders in the red ocean (facing with 2,000+ competitors) and finally achieve success.--Through algorithms and own data and supplier platform algorithms attemping, find incredible effect marketing methods and make them happen.

Successfully promoted and implemented the improvement of the business model of the Guangzhou branch, and the salesperson's working method changed from offline visits to telephone visits.--Established a whole set of Guangzhou branch call center management policies from scratch, and later became a reference template for other branches of the groupIn the company group, responsible for helping the other 24 branches to complete the business transformation.--As a core member, designed a CRM system suitable for the call center of the recruitment industry--As a management mentor for the transformation of the city manager model--In the group company, as the writer of the customer management policy

Xiamen, Fujian, China

S3 Level, Reporting to the APJ Director of Sale Ops-- Responsible for the business analysis & reports of the 6 multinational teams under him-- Involved in multiple BPI projects as core member-- BPI green belt certification owner (Business Process Improvement / 6 Sigma) --2003 MVP (Most Valuable Player) of DELL Great China --4 times of "On the Spot Awards" during 2003-2007