Extu is a platform-enabled marketing solutions provider unlocking the power of the indirect marketing channel, enabling IT vendors to reach their end users with consistency and at scale via their channel ecosystems. Through a mix of high-quality digital marketing, innovative content, promotions and insights, Extu helps channel partners acquire new clients and engage their existing customers.

Key Responsibilities:• Define and execute marketing strategy for Mid-Market and Education segments• Briefing and agency management (Creative, content, media, events and strategy)• Budget and alliance funding management • Aligning and driving collaboration between marketing and sales

Key Responsibilities: • Planning and implementation of fully integrated Marketing Campaigns for the SMB market space• Liaising with external agencies; digital media, social media, events and search engine marketing • Managing and tracking budgets• Tracking, analysing and presenting results of campaigns • Briefing sales teams on new initiatives and being a point of contact for queries• Working with IT Team to keep websites up-to-date and accurateKey Skills Gained: • I have experience working in and developing relationships between Sales and Marketing at HP to increase the success of marketing campaigns• Ability to analyse data and present findings to management in both sales and marketing • Maintaining high levels of communication and building relationships with both internal and external stakeholders, such as sales managers, product managers, and external agencies• Understanding of specific customer segments and the marketing strategies aligned to these