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Jack Adams is a VP, Audience at Insurify. He possess expertise in seo, organic search, ppc, digital marketing, link building and 15 more skills. Colleagues describe him as "Not many people surprise me...Jack has actually surprised me on several occasions. I have only met one other SEO who is as comfortable going deep into technical aspects of digital as he is with dealing with data and then the "fluffier" side of marketing and people management. He lead by example, delivering outstanding work that was ahead of it's time and making sure that everyone in the team got to the same level. His awesome understanding of digital, data and digital behaviours and strategy was only matched by his ability to gain the trust and respect of his peers, his seniors and colleagues from various departments. His ability to handle challenging situations and the tenacity to see things through taught me a lot. I have learned a great deal from working with and watching Jack work. Not many companies will be lucky enough to have someone like Jack work in their business, but those that do... will know that there will be a legacy left in that team centred by intelligence, outstanding delivery, effective and efficient communications and also a passion and drive to create something great and have fun doing it.", "Jack was a real asset to the group when we needed to improve not just the look and feel of the MSE Deals website but also to understand and improve the user journey. His knowledge and expertise really came through in working with us to develop a clear and concise SEO strategy as well as ensuring that everybody understood its longterm importance to our users and the business. Jack provided real guidance and insight on how we could make sure that the content we provided and the way it was structured would be meaningful for our users and we were able to see the results in reduced bounce rates, increased conversion and ultimately a better overall UX. It was a real pleasure working with Jack and I couldn't recommend him highly enough.", and "Jack is one of the best digital marketing experts I have ever met. He has an impressive knowledge across multiple marketing channels with a great understanding of the overall business value of Digital. He has the great ability of staying informed on the latest industry developments while delivering outstanding day-to-day work. At Greenlight he constantly managed to explain complex topics to clients and colleagues in a very effective way. He was a great source of inspiration for his team and for the company in general. I am sure he will have an astonishing career."
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Vp, AudienceInsurify Apr 2023 - PresentCambridge, Massachusetts, UsLeading the teams responsible for audience development across earned and owned media, principally: SEO, Growth Product Management, Editorial/Content, and Media Outreach. -
Vp, Growth ProductToptal Apr 2022 - Dec 2022Work From Anywhere, Remote, OoHeading up a global 73-person Product, SEO and Outreach org as part of the Senior Leadership team at Toptal.The Growth Product function is responsible for driving the organic growth of Toptal's web products through combining product management, design, UX, copywriting and SEO teams into a more cohesive operation that produces strong and scalable traffic acquisition and conversion improvements. -
Senior Director, Product SeoKayak Jan 2022 - Apr 2022Stamford, Ct, UsResponsible for SEO strategy across KAYAK-OpenTable portfolio inc. momondo, Cheapflights, HotelsCombined, SWOODOO, checkfelix, Mundi and TravelSmart, leading an SEO product team of 10 alongside an SEO engineering set-up of 29 to execute a high-performing SEO strategy over:- 8 brands- 191 domains- 65 markets- 29 languages...and as a result, 39 million substantive landing pages that pass sophisticated content quality and business value thresholds. -
Director, Portfolio SeoKayak Sep 2017 - Jan 2022Stamford, Ct, Us -
Global Head Of SeoMomondo Oct 2015 - Sep 2017København K, DkAppointed to lead a 10-strong SEO function based across London, UK and Boston, MA, delivering and executing strategy for the global Cheapflights / momondo Group websites and app platforms in an industry with a hugely competitive organic search space. Oversaw a turnaround of YoY declines in organic revenue to 3x growth before acquisition by KAYAK. -
Senior Manager, SeoRetailmenot, Inc. May 2014 - Oct 2015Austin, Tx, UsHeading up the London-based SEO team for RetailMeNot, focussed on the group's European website portfolio which had varying degrees of algorithmic penalties applied, inhibiting organic traffic growth in an industry where SEO is the dominant traffic source and margin generator, and overseeing recovery to new records set for organic traffic and revenue across Europe in 2015. -
Group Organic Performance ManagerMoneysupermarket.Com Nov 2012 - May 2014London, London, GbHired to manage and develop the group SEO & Social Media team servicing the MoneySupermarket Group's companies, including MoneySupermarket, TravelSupermarket and principally MoneySavingExpert, in a newly established London digital satellite office. Exceeded what was originally a 2013 revenue 'stretch target' by 102%. -
Senior Search ManagerGreenlight Nov 2010 - Nov 2012London, London, GbHired, managed and developed a six-strong SEO strategy production team around me consisting of technical consultants, web PR/outreach and account managers. I led SEO strategy and the integration of my team with the Paid Search, Social and Display functions as required across a number of clients including SMEs and international FTSE 100 firms such as Sky, Legal & General, GAME, New Look and taking a global SEO lead on HSBC, including Personal Banking, Commercial Banking, Offshore Banking and First Direct business units. -
Seo ConsultantGreenlight Apr 2009 - Oct 2010London, London, Gb -
Web Design & Online MarketingFreelance Feb 2008 - Mar 2009- Focus on design and delivery of websites to the bespoke requirements of clients.- Based on a custom personal development of all back-end CMS and Database systems using PHP and MySQL to ensure maximum organic search optimisation from the site architecture upwards.- Implementation of best practice UX and SEO fundamentals from the back-end through.
Jack Adams Skills
Jack Adams Education Details
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University Of LeicesterEconomics -
Quantic School Of Business And TechnologyExecutive Mba
Frequently Asked Questions about Jack Adams
What company does Jack Adams work for?
Jack Adams works for Insurify
What is Jack Adams's role at the current company?
Jack Adams's current role is VP, Audience.
What is Jack Adams's email address?
Jack Adams's email address is jc****@****ail.com
What is Jack Adams's direct phone number?
Jack Adams's direct phone number is +120321*****
What schools did Jack Adams attend?
Jack Adams attended University Of Leicester, Quantic School Of Business And Technology.
What skills is Jack Adams known for?
Jack Adams has skills like Seo, Organic Search, Ppc, Digital Marketing, Link Building, Google Adwords, Conversion Optimization, Online Marketing, Sem, Google Analytics, User Experience, Search Engine Optimization.
Who are Jack Adams's colleagues?
Jack Adams's colleagues are Leo Wu, Wolfe Pickett, Nick Versaw, Steven Ji, Marc-Andre Laporte, Aja White, Naman Dugar.
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