John (Jack) Daley is a senior executive that has broad based skills across multiple disciplines including marketing, business development and operations. He is an effective profit and results oriented manager, consistently able to develop, define and act on creative opportunities with excellent presentation, business development and communication skills.Currently Mr. Daley is with the Better Business Bureau Serving Western Michigan where he is responsible for all Revenue generation, sales, and marketing for the BBB. Prior to BBB, he was with 8315 Media as President and Co-Founder. 8315 is focused on and changing the concept of Social Branding.Prior to 8315 he was with Vestal where he developed and managed a loyalty / affinity program for an Advertising Agency. Prior to that he was President, COO and partner in Saratoga Polo Catering and Events / Green Fields, Development, a multiple subsidiary based organization focused on Event Marketing, Operations, Sponsorship Development, Real Estate Development and catering services. Prior to the Polo endeavor, Mr. Daley was Executive Vice President of Business Development for BondRewards and has extensive experience in loyalty, account management, operations and retail and marketing. Mr. Daley was an executive vice president for AwardTrack and held leadership positions at 24/7 Media (NASDAQ: TFSM), MemberWorks, Inc. (NASDAQ: MBRS), and Cendant Corporation (NYSE: CD). Prior to his experience in Business Development, Sales and Account Management, Mr. Daley gained significant experience in retail culminating in his position as the Director of Retail operations for the Atlanta Committee for the Olympic Games in 1996.