Jack Dalrymple Email & Phone Number

Boston, MA, US

Portsmouth, New Hampshire, US

• Led marketing and game development for a Web3 rebrand and launch of the successful Web2 NBA game title.
• Established Web3 marketing strategies in coordination with layer-2 partners, leagues, and guilds to connect with consumers and drive revenue using Web3 gaming, with a potential token offering and in-game utility NFT.
• Revitalized global brand strategy for rebrand and launch of the NBA title, defining brand positioning, identity and voice, PR beats, marcomm reboot, grassroots approach, content roadmap, social media and digital.
• Directed and scaled internal and external development teams establishing Web3 gameloop, gameplay design, economy development, NFT gearing system, NFT revenue strategy, and UGC platform design

Portsmouth, New Hampshire, US

• Managed marketing, licensing, and business development initiatives for NBA and NHL game title launches while partnering with Apple and the NBA, NFL, MLB, NHL, WNBA, WWE and USWNT to launch the first-ever officially.
• Built culture and led a cross-functional team of 8 people across marketing and growth disciplines including brand and performance marketing, content, social/earned media, influencer marketing, SEO/SEM, consumer.
• Developed and implemented go-to-market strategy in partnership with Apple +$35M marketing budget, merchandising and promotional calendar, public relations, media planning, creative development, social media, story.
• Directed and scaled creative and technical internal teams with a deep focus on mentoring, culture, and professional development, resulting in hitting accelerated targets while having 100% retention of talent

Portsmouth, New Hampshire, US

• Recruited a team of 5, including broadcasters and video production artists to maximize marketing opportunities; while providing data-driven insights and guidance to measure ROI and optimize performance
• Conceptualized and applied innovative go-to-market strategies and content including in product advertising, earned media, experiential marketing, social, and digital brand activations to ensure maximum market share
• Controlled budgets across agencies; oversaw and executed on the development of all brand assets from concept to creative, including design direction, digital campaigns, influencer recruitment, and event planning
• Coordinated across teams to develop and improve materials for business development and commercial proposals to prospective partners, including green-light, licensor, investor, and publisher pitches

Portsmouth, New Hampshire, US

• Defined brand identity for studio; created logo design and brand guidelines
• Architected and maintained technical operations of the video production studio and workstations
• Produced trailers, pitch presentations, and business development content leading to 2 green-lit Apple titles

Boston, MA, US

• Drove business, strategy, and creative for a boutique agency to develop 10+ full brand designs for startups and produce 95+ best-in-class marketing deliverables in a wide scope of art styles for SMBs and Fortune 500s.
• Cultivated business relationships with key clients by problem-solving at the executive level
• Innovated existing and developed new brand and marketing strategies and campaigns
• Created pitches, media, and marketing collateral to engage consumers and serve clients
• Instituted workflows and guided creative for T-shaped teams from project conception through delivery

Burbank, CA, US

• Led a 5-person team over 10 years, creating +265 AAA marketing trailers in 9 languages, garnering 9+ million views. Produced media for green-light pitches and audience engagement for DC Comics' Infinite Crisis™, The.
• Supervised the Cinematics Department, mentored and critiqued artists, and produced trailers
• Established a streamlined archiving system for over 95 TB of projects and data saving $25k+/yearly
• Revised designs of high priority executive projects, pitches, and presentations achieving 4 green-lit projects

Needham, Massachusetts, US

• Turbine Games – Warner Bros. Studio - WB Games Boston
• Incorporated proprietary game engine to create unique and compelling cinematic assets and trailers
• Liaised as primary point of contact between execs, marketing, and development teams
• Designed motion graphics: UI, UX, logo animations, title designs, and lower thirds

Needham, Massachusetts, US

• Captured and edited in-game cut scenes and character generation videos
• Lit, shot, keyed, colored, and edited developer diaries and video game trailers
• Prepared final media for public release and coordinated legal and licensor reviews