At Redmon Wines my goal has been to revitalize Redmon's online presence and increase brand reach to clients old and new. Within the first two months:- we had a 75% increase in reach across Facebook, Instagram and Twitter, - we have developed strategies for consistent content production, despite a long-distance client-contractor relationship, and- Lisa Redmon has been approached by friends and clients who told her in conversation that they love how she is sharing her brand story.This last emphasizes the powerful improvement the Redmon Wines brand has seen in recent months - moving clients to unsolicited positive feedback is a hallmark of quality branding.

My responsibilities include everything involved with running a successful blog: generating high quality content, seeking to network with other bloggers in my niche, and building a following on social media and an email subscription list. I think the biggest responsibility, however, is practicing what I preach. If I do that, then people know that I speak with conviction and am someone worthy of their time and trust.